The 4 C’s

Make your investment count! Learn about the 4 C's to evaluating diamond quality: cut, clarity, color and carat weight. These basics will help you have a stress-free shopping experience whether you're choosing a diamond for a special someone (or as a treat for yourself).

For the ultimate proposal, check out diamond rings to pick a diamond in a solitaire or three-stone setting. If it's earrings you're looking for, you'll find delightful drop styles or studs to add sparkle to any look. Be sure to look for diamond bracelets and necklaces, too. No matter what's on your list, arm yourself with the essential 4 C's!