Fit for all

No matter what goal you're chasing,
Fitbit can help you get there.

SEE WHAT'S NEW

Wear a smartwatch that helps
you live your best life with
personalized insights, popular
apps, 15+ exercise modes,
music storage and a battery
life of 4+ days.
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Unlock your ambition with this
special edition smartwatch
featuring a unique adidas
coaching experience, signature
band, custom clock face & more.
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Make fitness fun for kids 8+
with a showerproof wristband
that tracks steps, active minutes
and sleep & rewards kids for
hitting goals.
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SMARTWATCHES

Packed with built-in GPS,
on-screen workouts,
swim tracking, popular apps,
music storage, payments
& more, this smartwatch
was designed for life.
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WRISTBANDS

Make every beat count
with continuous heart rate,
multi-sport modes,
Connected GPS & guided
breathing sessions, plus
automatic tracking of your
exercise and sleep stages.
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Move to the beat of you
with a slim wristband that
automatically tracks heart
rate, exercise and sleep
stages, displays smartphone
notifications & sends
Reminders to Move.
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Make motivation your best
accessory with automatic
all-day activity, exercise and
sleep tracking, interchangeable
accessories, smart notifications
& Reminders to Move.
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This swim-ready wristband
tracks activity, exercise and
sleep & has a removable
tracker that fits into bangles,
bands or pendants.
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ACCESSORIES

Accessories made for
wherever life takes you.

APP & DASHBOARD

Get a complete health
& fitness experience.

Find the tools you need to get active,
exercise more, sleep better, manage
weight & stay inspired in the Fitbit app.
Available free on 200+ iOS, Android &
Windows devices.