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Push Up Swimwear

Too often do women's swimsuits—the flimsy bikinis and constrictive one-pieces—prove unflattering, obscuring summer figures and offering no support. Push up swimwear, however, creates a much-needed alternative. Discover the value of structured suits. Revel in the sleek lines that underwires offer. These swimsuits make every day at the beach a fashionable one (instead of causing women to hide beneath umbrellas). Find chic looks for the shore and the waves.

Creating the right style statement at the beach is never easy—with bikinis, halters and other suits offering unforgiving lines. Push up swimwear from Hula Honey, however, provides new ways to enjoy the sun. These pieces offer breathable fibers and molded soft cups, which may be stitched in or removable. Structured empire seaming, adjustable straps, back clasps and more ensure a perfect fit. And these women’s swimsuits even couple that with bright colors and sweet patterns (like gingham or polka dots). Hula Honey swimwear is perfect for the summer.

A day at the beach is no excuse for dull designs. Kenneth Cole's push up options become the obvious choices then for women wanting sophisticated style on the shore. These swimwear options feature elements like bold all-over prints, deep necklines, open backs and subtle stitching. The push up appeal is also highlighted with an underwire support and adjustable shoulder straps. Kenneth Cole looks demand attention from every beach-goer.

Sand and shells form endless collections of white. Challenge the monotony then with women’s and juniors swimsuits from Raisins. These push up looks boast brilliant colors (such as yellow, orange or pink) and dynamic prints; triangle styles and keyhole accents impress; and halter-strap elements create depth against shoulders. Raisins combines these designs with nylon fibers, molded cups and self-adjustable ties: creating an effortless fit. Be bold at the beach.

Push up swimwear offers endless rewards in the summer. Choose the fun looks of Hula Honey; indulge in Kenneth Cole’s chic lines; and make a powerful impression with Raisins. Find these and other women’s clothing today at Macy’s.