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Impulse Brands

Scooping up the latest Impulse brands creates the opportunity to become a trendsetter. From glamorous caps and gloves, to cute clutches, tempting totes and fashionable but functional backpacks, look like a million dollars at work, at school or at the mall. Embrace some logo love or simply indulge in an adoration of bright colors and on-point designs. Go with black leather for a little hardcore haute couture or keep things vintage-inspired with a classic crossbody or a happening fedora. Create a signature look around the most gorgeous accessories in no time at all.

Looking for a bag to take to school, to carry at the office or to bring along during daily errands, luncheons and trips around town? Try a slouchy, casual backpack on campus, something with plenty of room and comfortable straps. At work, stick to a sleek, chic and structured tote with top handles and enough space for tablets, files and workday accoutrements. For all those errands and meals with the girls, a deconstructed satchel in a brilliant hue promises to make a statement. During sizzling evenings out, stick to clutches with glamorous accents.

Take time to pick out bold colors and unexpected details. Animal prints and jeweled tones are ideal for casual events that call for splashes of pizzazz. Pair stunning patterns and prints with neutral palettes, while sleek and structured bags can easily carry-off vivid explosions of yellow, lime green, hot pink and purple. Dress up more formal pieces by looking for rhinestone-crusted details or silver chains and hardware with a punk rock edge.

Further accessorize with functional and fabulous pieces. During ski holidays, cooler weather or evenings out on the town, step-out in fingerless gloves and stunning scarves. Both pieces are ideal as on-trend accessories while still serving practical purposes. Hats are likewise versatile, so pick between feminine baseball caps or retro fedoras worn at sassy angles.

Shop for everything from diaper bags to phone cases too. Uncover complementary items and create a matching, polished look from the inside out, simply by checking out the Impulse brands available at Macy's.

How to Pick up Your Order Curbside:
  • Available at limited stores. Click on the store location link to see which stores are Curbside Pickup eligible.
  • Once an order is made through Curbside Pickup, look for an email with specific instructions and pickup location for your store.
  • Orders that are placed before noon will be available for same day pickup. Orders made after 12pm will be available for pick up the next business day.