American Crew

Light Hold Texure Lotion, 8-oz., from PUREBEAUTY Salon & Spa

I've used this Light Hold Texture Lotion for years and it is a great product. It does what it says by delivering textile and control without being heavy. Just a small amount does wonders for curly or dry hair. I make sure I never run out and recommend it highly. Give it a try!

My boyfriend loves it, we usually had a hard time finding this on the store, but this time we got it at the web site.

Love it...nice light hold...doesn't have all the stickiness, etc.

Great for a light hold. Reminds me of the old Leave-In Conditioner.

Good Product, not greasy or oily, keeps shape and dries out

This product does its job excellently. My only complaint is the smell is too strong. Almost headache inducing.

It's been awhile since I've used this texture lotion...I used it for awhile a few years back and then switched to pomade for a different look. But now I'm back to hair creme. I tried a couple other brands and they didn't moisturize that well. So I thought I'd go back to this AC lotion. It definitely moisturizes the hair well, but it seems the fragrance is not as good anymore...it smells like cheap hair spray. Unfortunately I bought two bottles. Disappointed.

Not greasy, doesn’t make hair hard, no flakes good on short hair. Smells good.