This is my DAILY eye treatment since 2005. If you want to prevent your eyes from aging, this is it. Yes, the purpose of this treatment is to reduce puffiness and darkness, however, I started using All About Eyes when turned 20 and now I'm in my mid 30's, I actually don't have any "crows feet" nor do I have puffiness OR dark circles. Be sure to use this eye treatment DAILY, morning and night, top and bottom around eye area. Tip: use ring finger when applying and tap gently.