A collection of superstar primers from the #1 face primer brand in the USA!* Smashbox has a formula to help your makeup look better and last longer—whatever your skin needs. The Original Photo Finish primer was the first product ever created at Smashbox Photo Studios L.A. It was developed to help makeup look better and last longer on set. That was more than 15 years ago. Now a Smashbox primer is sold every 17 seconds!