Own a part of history with
a LIMITED-EDITION
PARADE NFT
Bid on Epic NFTs (only 10 in existence!) to benefit our long-time charity partner
Plus, check back on Thanksgiving Day for a chance to claim
a FREE generative NFT & enter for a chance to win $10,000!
Total raised for Make-A-Wish (& counting)
$
Auction results + 10% of all NFT proceeds
Explore
COMING SOON...
THE 9,500 PARADE NFT COLLECTION
Drawn from Parade history, each iconic balloon represents one of ten decades—from the first in 1926 right up to today. There are 6 traits which define the rarity of each generative NFT: the type of Sky, Building, Balloon, Street, Kid & special rare traits. 10% of every NFT Market sale will go to Make-A-Wish (forever).
EXPLORE THE MARKET
6,636
OUT OF 9,500
Our Classic NFTs represent our balloons at their finest.
2,844
OUT OF 9,500
Easter egg-rich NFTs that are more special, plus there are fewer of them.
ONLY 20!
OUT OF 9,500
Unlike the other “generative” NFT releases, these are super-detailed & truly custom-made.
Here’s everything
you need to know about Parade NFTs
Who is the artist?
What is an NFT?
Why is Macy’s releasing NFTs?
Do I need a digital wallet?
How do I buy & sell NFTs?
Sweet
Opensea
Polygon