Boi-ing Industrial-Strength Concealer

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Product details

Web ID: 105528

Boi-ing industrial strength concealer, the original full-coverage concealer! It's the Boi-ing that started it all! This stay-put, full coverage cream concealer covers everything from heavy-duty dark circles to blemishes and discoloration.

  • Product Features

    • The original Boi-ing!
    • Matte finish
    • Available in three shades: Light, Medium, and Deep.
    • BEAUTY TRICK: For complexion perfection, apply with a brush as a spot concealer to cover stubborn little imperfections.
    • HOW TO APPLY: With fingertip, lightly dab boi-ing industrial strength concealer under eyes or onto face. Remember to blend!
    • SIZE 0.1 oz/ 2.8 g
    • Book a Benefit Browbar appointment near you

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • Our Normal Gift Boxing is not available for this item.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.4/5

1,021 star ratings, 998 reviews

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On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

5 customer images

998 reviewssorted by Newest

CC
3 days ago

boo for erasing boi-ing & Erase Paste

I've read hundreds of comments on many platforms of dismayed customers who want Erase Paste or secondarily boi-ing brought back. Erase Paste has been described as a the Holy Grail. Please bring it back in 2026!

Recommends this product

Customer review from Benefit Cosmetics en_US

Mel
7 days ago

The best coverage!!!

I have used this product for 23 years - I am so upset that it has been discontinued! Nothing else out there - believe me I have tried them all - covers under eye circles like this does! Please bring it back!!!

Customer review from Benefit Cosmetics en_US

Shazagold
10 days ago

Bring it back!

Industrial strength concealer is the only concealer that has ever worked for me. I am a drugstore makeup girl, but I will splurge on any product that makes me feel and look great like this has for many years! BRING THIS BACK!!

Customer review from Benefit Cosmetics en_US

Ash
12 days ago

Please bring this back!

This is the only concealer that works for my super dark circles. I've been so self conscious without it! Please please bring it back!

Recommends this product

Customer review from Benefit Cosmetics en_US

Teena
18 days ago

Bring this back!!!

Please bring this product back. Nothing else compares. I had been using it for years. Had to switch to NARS, but it isn't quite as good.

Recommends this product

Customer review from Benefit Cosmetics en_US

Sue
20 days ago

Please bring this back

This is the best product ever..really works!

Recommends this product

Customer review from Benefit Cosmetics en_US

Bibs
22 days ago

Boing Industrial Concealer 5

Please hurry up and bring this back. This is the best that works for my skin. No one seems to know what's happening with the product. PLEASE BRING IT BACK

Customer review from Benefit Cosmetics en_US

Kat
1 month ago

I love this product

you need to bring this product back, I've used it for years and can't find anything to replace it, and believe me I've tried. Please give us who loved and used this product a gift of bringing it back

Recommends this product

Customer review from Benefit Cosmetics en_US