24/7 Inks Liquid Eyeliner

$28.00
Color:Whiskey (matte dark brown)
Offers & perks
Women Founded
See offer details

Product details

Web ID: 15800969

Inspired by professional paint brushes, 24/7 Inks Liquid Eyeliner unleashes your inner artist and delivers chaos-proof performance. Ergonomically designed with a patented, precision grip and an ultra-sharp tip, this innovative eyeliner made in Japan puts you in control. It's easier than ever to create a variety of eye makeup looks, including everything from "everyday" chill looks to more advanced artistry and graphic liner looks.

  • Product Features

    • WHAT IT IS:
    • Urban Decay's 24/7 Inks Liquid Eyeliner is the only liquid eyeliner with an ergonomic grip that comes in nine vibrant colors and features a flow-through pen with an ultra-sharp tip to help make application easier
    • WHAT IT DOES:
    • Formula glides on smoothly to effortlessly accentuate any eye shape; water resistant and smudge resistant; up to 24-hour wear; patented precision-grip technology; flow-through pen component features either a felt tip or a brush tip
    • INGREDIENT HIGHLIGHTS:
    • SKIN TYPES:
    • Formulated for all skin types
    • HOW TO USE:
    • Shake before applying, to saturate the felt or brush tip
    • Craft everything from fierce cat eye wings to free-flowing graphic eyeliner designs; the flexible, ultra-fine tip makes it easy to draw thin or thick lines without skipping, dragging or pulling on delicate skin
    • For a more fluid application, hold the end of the paintbrush-inspired handle and envelop eyes in swirls of color or dreamy doodles
    • USE WITH:
    • Original Eyeshadow Primer Potion
    • 24/7 Moondust Eyeshadow

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

Here's what customers think
  • The eyeliner is highly pigmented with bold, vibrant colors that are easy to build up
  • It glides on smoothly and effortlessly, with a fine-tipped brush for precise application and sharp lines
  • The eyeliner has impressive staying power, lasting all day without smudging, fading or transferring
  • It is waterproof and smudge-proof
  • The range of color options allows for versatile looks, from subtle to dramatic
  • Overall, the eyeliner is considered a high-quality, user-friendly product that delivers on performance and long-lasting results
AI-generated summary from 1,586 customers reviews.
4.4/5

1,624 star ratings, 1,586 reviews

Write a Review
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On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Neutral.

On average, customers rate the Sheer/bold of this item as Neutral.

889 customer images

1,586 reviewssorted by Newest

Huge makeup fan
21 days ago
from Pittsburgh PA

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Need to upgrade

This eyeliner does not stay on and it was dry when I bought it but even the replacement I received would not go on smoothly and stay wet when applying

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Ellen
25 days ago
from Clermont Fl

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

My new favorite liner

My favorite liquid liner. I like the applicator very much; it’s a nice smoothe line. The shape of the pen is great making for a very easy to grip application.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product

DianaP
27 days ago
from Cape Cod

Precision at its best

I usually ise the perversion liquid pen but I bought this as q gift for my friend and saw how beautiful it was so jad to oreder ot again for myself. It is Precise woth that fie tip! VERY NICE!

Recommends this product

Customer review from urbandecay.com

Deepend
2 months ago

Eye liner

I purchased deep end which is the color of the pencil I ordered previously. The liquid one was not close to the same color. I can’t keep the liquid one straight to apply

Customer review from urbandecay.com

Response from urbandecay.com

Consumer Care Center25 days ago

Hey! Thank you for trying our 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen. We’re sorry to hear the shade Deep End didn't match your expectations and that the application was a struggle. Your feedback regarding the color payoff and ergonomic design is very helpful for our team. We invite you to explore our other liner options to discover your ideal match and find products that unleash your inner artist. Stay fearless!

Wendyb2010
2 months ago

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Excellent buy

The color is so deep love it !

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Recommends this product

Marcea1
3 months ago

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Eyeliner

This eyeliner comes in a beautiful tube, but it’s hard to get the liner to come out and it went dry very quickly so I can’t use it. I’ve only had it for a month.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Response from Macy's

UD Makeup Freak2 months ago

Hi there! Thank you for reaching out about ou r Urban Decay 24/7 Inks Liquid Eyeliner. We are sorry to hear your eyeliner dried out after only a month. While we are glad you enjoyed the packaging, the performance you described does not meet our quality standards.
To keep liquid or felt-tip liners fresh and flowing, we recommend:
The "Click" Close: Always ensure the cap is pressed until it clicks to prevent air from drying the formula.
Storage: Store the eyeliner tip-down so the ink stays concentrated at the applicator. UrbanDecay

Jillb3022
3 months ago

Only works for a few seconds then goes dry

On my first eye I love it and it works perfect but after a few seconds it starts drying up and I dont even get time to do my second eye which is such a bummer since I just got this less then a month ago and it was my first time treating myself to a nice eyeliner. It was recommended to me by a few people so I was so excited but it just was a bit disappointing. I store it upside-down and shake it everytime but still nothing helps. It also becomes super tacky feeling. I provided a video thr first eye is what it applied dried up.

Recommends this product

Customer review from urbandecay.com

Response from urbandecay.com

Consumer Care Center1 month ago

Hello! We are so sorry to hear that your 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen is drying out during application, especially since this was a special treat for your routine. It is disappointing when a recommended product doesn't live up to the excitement, and we have shared your feedback regarding the drying time and tacky feel with our quality team. To assist you directly and help resolve this, please call us at 800-784-8722 and provide case number 44797892. Our team is available Monday through Friday, 9:00 am to 5:30 pm ET, and we look forward to speaking with you!

Macy's customer
3 months ago

Dried up

The eyeliner I received looked like a great color, sparkly blue, but was basically dried up, so I will be sending it back.

Response from Macy's

UD Makeup Freak3 months ago

Hi there! Thank you for sharing your feedback on our 24/7 Inks Liquid Eyeliner. We are so sorry to hear about your experience and appreciate you letting us know. We have shared your comments with our team. Since you are planning a return, we recommend reaching out to Macy's customer support for further assistance with that process. We invite you to explore our other eyeliner options to discover your ideal match and unleash your inner artist with UD! UrbanDecay