Damage Reverse Serum, 1.7 oz.

$60.00
Offers & perks
Free gift with purchase
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Product details

Web ID: 17142185

Damage Reverse Serum revolutionizes hair repair by not only fighting future damage but by reversing it. Packed with the highest percentage of Virtue's Alpha Keratin 60ku protein, this wonder-working miracle serum near-instantly and holistically repairs the severed bonds that give hair its strength, helps restore damaged peptides to give hair elasticity and refills each strand with keratin to smooth, soften and protect against future harm. It's the only inside-out hair repair solution to both reverse and fight future damage, reinforce hair's strength and reduce breakage. The fragrance is a rich, nurturing blend of creamy coconut and tropical yuzu extracts wrapped in warm woods.

  • Product Features

    • WHAT IT IS:
    • A hair serum made in the USA for all hair types, especially hair that's damaged or in need of extra care; it's perfect for stressed-out strands dehydrated from heat styling or chemical treatments
    • WHAT IT DOES:
    • Cream-to-serum formula instantly absorbs into hair from cuticle to core, with a lightweight texture that glides onto hair, leaving it transformed; repairs, mends and strengthens; safe for color-treated and chemically treated hair
    • INGREDIENT HIGHLIGHTS:
    • Formulated with the highest concentration of the patented hair-healing Alpha Keratin 60ku protein in any Virtue product
    • Peptide Matrix Technology helps promote healthy hair life cycle, scalp health and overall hair quality
    • Tremella mushroom polysaccharide, an alternative to hyaluronic acid, helps hydrate and retain moisture from cuticle to core
    • Multi-faceted UV/Solar/Photo-Protection Complex helps protect against the damaging, drying, color-depleting and sensitizing effects of light exposure
    • HOW TO USE:
    • On clean, damp hair, apply 2-3 pumps of serum just below roots to ends
    • Use as the first step in your routine on wash days or as needed
    • RESULTS:
    • Rigorous clinical testing revealed that this formula instantly repaired split ends by 98% increased fiber flexibility to make hair more resistant to breakage; in fact, it was clinically proven to reduce breakage by 2x
    • USE WITH:
    • Virtue Recovery Shampoo
    • Virtue Recovery Conditioner

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

Here's what customers think
  • This hair treatment is effective at smoothing, softening, and improving the texture of damaged hair.
  • It helps restore shine and hydration, and reduces split ends and breakage.
  • The lightweight, non-greasy formula absorbs quickly and a little goes a long way.
  • While a few users did not see dramatic results, the majority found it to be a game-changer for repairing and protecting their hair, especially for those with dry, damaged, or color-treated hair.
AI-generated summary from 640 customers reviews.
4.4/5

641 star ratings, 640 reviews

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640 reviewssorted by Newest

Veronica L.
6 days ago

Rescue Serum

Wonderful products. I am 72 and have long hair which has been thinning and dry. Your rescue serum has worked wonderfully to restore the shine and strength to my hair.

Customer review from VIRTUE

Kerri K.
7 days ago

Skincare for your hair!

Loving this product. Doesn’t make my hair greasy at all. Smells good too.

Customer review from VIRTUE

Azi B.
7 days ago

meh? maybe.

I mean, I feel like it is doing something but I'm not sure it repairing damage. I use it every time I shower before I use product (per instructions) but I wonder if this is sort of a product that is better for folks with thinner hair? I have really thick hair and two pumps is like nothing.

Customer review from VIRTUE

Celina M.
7 days ago

❤️😊

I love it !! Makes my hair soft and I love the scent.

Customer review from VIRTUE

Kelly S.
8 days ago

Good, but looking for something

Good, but looking for something to tame the dryness and frizz,

Customer review from VIRTUE

Janet D.
9 days ago

Damage Reverse Serum

It’s still a bit early to evaluate the effectiveness since I’m using all the products from the Flourish Line. My hair feels so much healthier and softer since I started using this serum. I’m very happy with the results and plan to continue using these wonderful products.

Customer review from VIRTUE

Katherine S.
9 days ago

Haven’t seen visible results yet

I’ve been using this product for 3 weeks now and haven’t really noticed much difference. Maybe it’s too early or maybe it’s overhyped. Immediately after purchasing this product there was a fraudulent charge on the same card, so that left a bad feeling and I probably won’t buy it again.

Customer review from VIRTUE

VERONICA Z.
9 days ago

Protein and Dry Hair

Hi. I started applying this daily and it seemed to make my frizzy hair smoother. However, my hairdresser told me my dry, damaged hair was getting worse. She thought it might be because this product contains a protein which can be too much for dry hair. So be careful if you have extremely dry hair like me.

Customer review from VIRTUE