They’re Real! Magnet Extreme Lengthening Mascara

4.2 (11,338)
$24.65 (15% off) with code: VIP$29.00
Color:Black
Size:Standard
Offers & perks
Free gift with purchase
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Product details

Web ID: 10984360
NEW They're Real! Magnet is a 36-hour* extreme lengthening and lifting mascara powered by magnetic technology to deliver 40% longer lashes!** The innovative extender brush features a magnetically charged core that pulls the magnetic mineral-enriched formula up and out beyond the tips of lashes for extreme length and powerful lift. Custom-designed zigzag bristles are strategically positioned to fan out, separate and define lashes.

  • Product Features

    • WHAT IT DOES:
    • 36-hour extreme lengthening* mascara
    • Builds 40% longer lashes**
    • Flexible, lightweight and builds easily
    • Won't smudge or flake
    • HOW TO USE:
    • Gently wiggle the wand from base of lashes to tips, layering to build extreme length and powerful lift
    • Allow a few seconds of drying time between coats to build the most extreme lash drama
    • Beauty Tip: Accentuate the extreme length by defining your eyes with Roller Liner matte liquid eyeliner (sold separately); draw a thin line along your lashes for a naturally polished look or wing it out for a sultry cat eye effect
    • RESULTS:
    • 93% said it was extremely lengthening***
    • 95% said it lifts and lengthens lashes up and out***
    • 93% said it gives lashes fullness and length**
    • *Based on instrumental tests on 21 women
    • **Compared to bare lashes; based on instrumental tests on 21 women
    • ***Based on self-evaluation by 110 women after 1 week
    • Book a Benefit Browbar appointment near you

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may not be shipped to District of Columbia
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.2/5

11,338 star ratings, 11,288 reviews

Write a Review
52.4% of reviews have 5 stars
5937
28.4% of reviews have 4 stars
3219
12.4% of reviews have 3 stars
1409
4.0% of reviews have 2 stars
456
2.8% of reviews have 1 star
317

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

47 customer images

11,288 reviews
Dee
1 month ago

They're Real! Tinted Lash Primer

Brown is best. Have to find another brand.

Customer review from Benefit Cosmetics en_US

Pamela
1 month ago

They are Real mascara

Love this mascara makes my eyelashes look so long. Only thing it always leaves makes on bottom of my eyes

Customer review from Benefit Cosmetics en_US

Michie
2 months ago

Bring back the old formula

I don't know why they reformulated but it's not working! It used to be nearly waterproof and separated and lengthened perfectly. I could wear it all day in the Southern summer heat and now it smudges in an hour. Please bring back the old formula! I'm begging you!

Customer review from Benefit Cosmetics en_US

BAH7
3 months ago

Please bring back the brown colour!

Best mascara I've used, always pick it up in the aeroport, but need the brown back please! Black is too harsh but the brown is just perfect

Customer review from Benefit Cosmetics en_US

Katherine
3 months ago
from Columbia, SC

On average, customers rate the Oil-absorbing/moisturizing of this item as Oil-absorbing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Sheer.

Love Benefit, but ...

I love Benefits They're Real mascara. This one I found to be a little too dry. Makes applying difficult.

On average, customers rate the Oil-absorbing/moisturizing of this item as Oil-absorbing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Sheer.

AlderwoodMallShopper
4 months ago
from Seattle, WA

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

I almost don't want to reveal my secret.......

I almost don't want to reveal my secret, but this is hands down the best mascara ever. the difference between the eye where mascara is applied and isn't..... wow. It looks like I have fake lashes.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Velwade
4 months ago

After several brands, this is it!!

I am 62 with thinning lashes. I have searched and tried many. After finding They're Real...I am a happy lashes lady!

Recommends this product

Customer review from Benefit Cosmetics en_US

Sg
6 months ago
from Ky

Approve

I approve this mascara, stay on and did not flake.nice long appearance

Recommends this product