NEW! Double Wear Stay-in-Place Longwear Matte Foundation

4.5 (9,198)
$52.00
Color:2C1 Pure Beige, Light-medium with cool pink-peach undertones
Size:Full Size
Offers & perks
Free gift with purchase
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Women Founded
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Product details

Web ID: 25459392
The new flawless. The new full-of-life matte. This buildable, breathable longwear foundation is made for more. 36-hour color-true wear. Balances skin with oil control and hydration. 57 shades—one made for you. Because you inspired us to rethink performance, we reimagined Double Wear for today. The New Double Wear is everything you love about the original, now with even better makeup and skincare benefits so it's truly made for more.
  • Product Features

    • PROVEN RESULTS:
    • More Buildable + Breathable. Lightweight, more fluid texture. Medium to full coverage.
    • More Longwearing. 36 hours of color-true wear. Weatherproof. Gym-proof. Transfer-proof, waterproof foundation.
    • More Your Shade. 57 shades. One made for you. We kept all our original shades for the same true-to-skin match.
    • More Oil Control. Balances skin with 36 hour oil control and immediate hydration. Reduces skin's oil production in just 4 weeks. Maintains skin's moisture level for 72 hours.
    • SKIN TYPES:
    • For all skin types
    • SAME TRUE-TO-SKIN MATCH, NOW EVEN BETTER:
    • If you're already a Double Wear fan, count on the same true-to-skin match in an even better formula.
    • FEATURED INGREDIENTS:
    • Polymer Mesh Matrix Technology Breathable: Polymer system that moves with you and colortreated micro-pigments that help lock in your shade for 36 hour color-true wear.
    • Double Balancing Complex featuring AlgaNiacin: Balances skin with hydration and reduced oil production.
    • Glycerin and Hyaluronic Acid: This blend delivers immediate moisture and helps maintain moisture levels over time.
    • Niacinamide: Evens skin tone and reduces the appearance of dark spots in just 8 weeks.
    • Brown Algae Extract: Helps reduce oil production over time.
    • HOW TO USE:
    • Shake; dispense a fingertip amount; dot on areas needing coverage; blend outward with fingertips, sponge, or brush; build to full coverage as needed; let each layer dry before applying more
  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may only be shipped using Standard.
    • This item may not be shipped to P.O.Box, Guam, Federated States of Micronesia, Armed Forces Europe, Hawaii, American Samoa, Armed Forces Pacific, U.S. Virgin Islands, Northern Mariana, Palau, Puerto Rico, Armed Forces Americas, Marshall Islands, Alaska
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana Islands, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, US Virgin Islands, Philippine Islands.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews


4.5/5

9,198 star ratings, 9,009 reviews

Write a Review
67.8% of reviews have 5 stars
6235
22.6% of reviews have 4 stars
2079
5.6% of reviews have 3 stars
519
1.6% of reviews have 2 stars
149
2.3% of reviews have 1 star
216

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

1893 customer images

9,009 reviews
Steph
3 days ago

Customer

Well, EL, you've really messed it up this time! I hate the new formulation of your Double Wear foundation which I have purchased for over 35 years. You've cheapened the production and increased the price. The new formulation is too thin and doesn't cover and, you can no longer say that it stays in place. It also has a very annoying "tacky" feel which lasts the whole day. The wind blows and your hair sticks to your face. I will not buy the new version of this product.

Customer review from Estee Lauder US

Bobbielyn Matherne
3 days ago

Why change something so good!

I'm so disappointed in the new formula. I've been a loyal customer for a very long time. The foundation was perfection and now I don't know what this is. It's super loose, the coverage isn't the same, I feel I'm using more product to get some what of a decent coverage. This is terrible!

Customer review from Estee Lauder US

Bobbi
4 days ago

Can you say pumpkin. Otherwise it would be a 5

I absolutely LOVE the feel of this. It's like a second skin and it stays put. But at the end of my shift I was orange. Why does it turn orange? I've seen many reviewers across different sites say the same. I'm so disappointed. Will return as soon as the one in purchased from a competitor comes. I just didn't really like the old formula, it was caked on me.

Customer review from Estee Lauder US

Jazz
4 days ago

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Natural wear.

On average, customers rate the Sheer/bold of this item as Bold.

Worse

I’m sorry but why did they decide to change the formula? This new one is waaaay more orange… I use Ecru for years! And recently tried the new version and I look like Trump💀

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Natural wear.

On average, customers rate the Sheer/bold of this item as Bold.

Felicia
4 days ago

Dislike

I usually don't like writing bad reviews but Idid not like the way the new foundation looked and felt. As soon as I applied it I noticed the difference right away. It seemed watered down. Plus it would flake off my face throughout the day. I've been using the original one for many years loved it. I will definitely not be buying this new one. I really hope they continue selling the original formula double wear one or I'm going to have to find something else.

Customer review from Estee Lauder US

Dayana
4 days ago

New Formula

I was going to buy a new one because I run of the old version one. But I as Im reading all this comments I have to think about buying twice since it's solo expensive and not being worth it. Now I shall go seek a better one. My face is super greasy and that's the only formula that would stay long enough wo being greasy.😒😑

Donna
4 days ago

Horrible

This new formula of the DW Stay-in-Place Makeup is HORRIBLE!!! Your claim that 94% of reviewers recommend this product is a lie, unless you are counting reviews of the original formula as well because the majority of the reviews I read of this new formula were all extremely negative. I have been a loyal fan of the original formula for over 17 years, and I am greatly disappointed in this new formula. The color has a yellow/orange tint. It is not, at all, a "matte" finish but, just the opposite. The original formula dried to a nice powder-like finish that hid imperfections and felt comfortable on my skin all day. This new mess is shiny, which emphasizes wrinkles and imperfections rather than hide them, and it feels heavy/mask-like and tacky the entire time I have it on. I can't wait to wash it off at the end of the day. I have always bought two different shades and mixed them to create the shade I needed. Don't even suggest I see a consultant to be shade-matched again, like you have with other reviewers, because the makeup still feels and looks awful. I will now be spending my money with a different company, because your failed reformulation has driven me to find a better foundation elsewhere.

Customer review from Estee Lauder US

Narmeen
4 days ago

New formula is awful

I've used double wear faithfully for years. The new formulation is no good. It doesn't provide the same coverage and transfers all throughout the day. Makes my face look weird and gives a weird complexion after a couple of hours. If you have any areas you want to cover, it becomes starts to separate and doesn't lay smooth. Not a fan at all.

Customer review from Estee Lauder US