Full Shampoo, 2 oz.

4.5 (32)
$18.00
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Product details

Web ID: 16461569

Virtue Full Shampoo works to add volume while it cleanses. It dissolves excess oil, lifts the roots and plumps each strand for weightless, long-lasting body. Infused with Virtue's first-of-its-kind Alpha Keratin 60ku protein, Full Shampoo and Full Conditioner were specifically developed to add volume and density to fine, limp hair strands. These extraordinarily lightweight formulas help build volume from the inside out and will continue to improve the health of hair over time. The fragrance is a revitalizing citrus floral blend of leafy greens, flowers and fruit, including white pear notes, stimulating spearmint leaf and bright, lemon essential oils.

  • Product Features

    • WHAT IT IS:
    • A light, lacy lather for all hair types looking for a boost in volume or density in strands; especially great for fine, limp hair; safe for color-treated and chemically treated hair
    • WHAT IT DOES:
    • Cleans, thickens and volumizes; rinses clean without stripping or dehydrating hair; turns up the volume on fine, flat hair for maximum movement and bounce
    • INGREDIENT HIGHLIGHTS:
    • Phospholipids derived from soybeans help fight frizz and protect against humidity
    • HOW TO USE:
    • Work a quarter-size amount of shampoo into a lather between palms; apply to wet hair, massage into a rich lather, then rinse; follow with conditioner and rinse thoroughly
    • RESULTS:
    • 84% of women said their hair felt thicker*
    • 87% of women said their hair had more body*
    • 86% of women said their hair looked fuller*
    • *Based on Consumer Perception Study of 55 women who used Full Shampoo and Full Conditioner for 1 week (7 uses)
    • USE WITH:
    • Full Conditioner
    • Healing Oil

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
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Complete the look

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    Virtue

    Full Shampoo, 2 oz.

    $18.00

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    Step 2

    Conditioner

    Virtue

    Full Conditioner, 2 oz.

    $18.00

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    Hair Styling Cream

    Virtue

    6-In-1 Styler Styling Cream, 4 oz.

    $38.00

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Ratings & Reviews

Here's what customers think
  • The Virtue Full Shampoo has received mixed reviews
  • Some customers report that it leaves their hair feeling clean, voluminous, and healthy, especially those with fine or thinning hair
  • However, a significant number of reviewers found the shampoo ineffective, leaving their hair greasy, heavy, or dry
  • Some experienced increased hair loss after using the shampoo
AI-generated summary from 31 customers reviews.
4.5/5

32 star ratings, 31 reviews

Write a Review
84.4% of reviews have 5 stars
27
3.1% of reviews have 4 stars
1
0.0% of reviews have 3 stars
0
3.1% of reviews have 2 stars
1
9.4% of reviews have 1 star
3

On average, customers rate the Daily use/use as treatment of this item as Neutral.

On average, customers rate the Natural hold/lasting hold of this item as Neutral.

31 reviews
Laura from Dallas
2 months ago
from Dallas, TX

Okay product, just not for me

My hair looks good the first day but not the second day. Plus I notice I am losing more hair after I switched to this brand of shampoo, It is either the shampoo or the shampoo doesn't like my hair spray which I have not changed but I am definitely losing more hair. I will be returning the big bottle I just bought of this shampoo plus it doesn't give me the volume that my old shampoo did.

Customer review from bluemercury.com

Elah
9 months ago
from Ohio

On average, customers rate the Daily use/use as treatment of this item as Use as treatment.

On average, customers rate the Natural hold/lasting hold of this item as Lasting hold.

very small

Seriously? l was so disappointed for the price versus the volume, as small as 1.5 by 3.5 inch bottle! l will return it. l do not know about the effect, but l can get another higher volume for the same cost

On average, customers rate the Daily use/use as treatment of this item as Use as treatment.

On average, customers rate the Natural hold/lasting hold of this item as Lasting hold.

Helpful?
Laurie K.
1 year ago

It works!

Definitely provides some volume and depth to my fine (and thinning) hair.

Customer review from VIRTUE

Mari S.
1 year ago

Love this!

I am receiving so many compliments on my hair after using it just three times. I love it!

Customer review from VIRTUE

Natalie R.
1 year ago

Best Hair Products on the Market

My hair felt great and had full of volume. I finally found hair products that do what they claim to do!!! Thank you @VirtueTeam

Customer review from VIRTUE

Deborah W.
2 years ago

Full Shampoo

The shampoo has a wonderful lather and left my hair feeling silky rather than stripped. I will order it again!

Customer review from VIRTUE

Carol C.
2 years ago

Best styling gel!

Love the shampoo but love the styling gel more and I've tried many

Customer review from VIRTUE

Angela C.
2 years ago

Love it!

I love your shampoo and conditioner for thin hair. My hair stylist can already tell the difference.

Customer review from VIRTUE