When your kids want the latest superhero toys, take your cues from their favorite characters and save the day with a bit of help from us. When you shop Toys "R" Us at Macy's, our store-within-a-store, you'll find a wide selection of toy playsets and all the action figures kids want to put in them.

Want to know more about it? Read on.

It's a Bird, It's a Plane…It's Macy's!
Whether your kid is crazy about the DC Comics characters or deep into the Marvel universe, Toys "R" Us at Macy's has figurines and action figure playsets they'll love. Stock up on Marvel toys from popular franchises, including Black Panther, the Avengers and Spider-Man action figures.

For kids who'd rather be exploring a galaxy far, far away, we offer a wide array of Star Wars toys ranging from Millennium Falcon model kits for expert-level hobbyists to huggable stuffed Chewbacca and Grogu (aka Baby Yoda) plush toys.

Go Beyond the Action Figure-Verse
Are the kids too young to understand the joys of superhero action figures? We have plenty of other toy options for children of all ages, whatever their interests.

Keep babies entertained with teething-safe wooden activity sets. Encourage toddlers to share and lend a hand with PAW Patrol toys featuring Ryder and his crew of heroic pups. Or let them flex their imagination with the same toys and games you loved at their age, like Play-Doh, LEGO®, Barbie and Topps trading cards.

Make Their Day and Make It Easier on Yourself
Treat kids to collectible action figures and toy playsets without traveling all over town for their favorites. Make Toys "R" Us at Macy's your first and only stop for toys they'll love.