In stock: Usually ships within 2 business days.
Product Details

A colour-free base to wear under lipstick. Adds light moisture, smoothes and refines the lips. Improves the appearance of applied lip products.

  • Reduces lipstick feathering
  • Provides immediate hydration
  • Fragrance-free
  • Oil-free
  • Dermatologist tested
  • Apply a thin coating over entire lip area and over lip edges.
  • Follow with lip colour.
  • If desired, line lips.
  • America's #1 Makeup Brand*
  • America's #1 Lip Color Brand*
  • *Source: The NPD Group/ U.S. Prestige Beauty Total Measured Market, Makeup Unit Sales, Annual 2019

Web ID: 152960

Customer reviews

556 Reviews
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User Images
    May 20, 2023
    from Vancouver
    Like It

    This product was recommended by a MAC cosmetics staff member before applying Retro Matte lipstick. I was pleased with how smoothly the Retro Matte lipstick applied and how it didn't dry out my lips.

    Customer review from maccosmetics.com
    May 16, 2023

    [This review was collected as part of a promotion.] Very good 👍🏻

    Customer review from bloomingdales.com
    May 14, 2023

    Makes my lips feel great!

    Apr 05, 2023
    Great product

    [This review was collected as part of a promotion.] This primer helps with chapped lips and extends the duration of lipstick

    Customer review from bloomingdales.com
    Mar 15, 2023
    from Florida
    The best lip product

    I am obsessed with this product. I use it as primer but also just as a balm and it makes my lips so incredibly soft. I have dry lips, I always have and I assume I always will. I live in the south too so lots of humidity and even so, dry lips. I got this at first to help apply my beloved ruby woo, but I've since gone though countless tubes because I love love love it. I can't put any lipstick or gloss on without starting with this first. I carry it in my bag and use it like a lip balm everyday and while it's a little pricey for that, it lasts so much longer than a typical balm would so I'm ok with it.

    Customer review from maccosmetics.com
    Mar 02, 2023
    from Chattanooga, TN
    Great product!

    I am a long-time (20+ yrs) user of ultra-long-wear lip color. I put my makeup on once per day. PERIOD. Everyone who uses such products know they dry out your lips. I was very skeptical of this product- I thought it would cause my long-wear products to come off, would be greasy, would be a waste of money. No. This is a great product. It protects my skin without affecting the long-wear quality of the lipstick I apply over it. My lips have not been in such great condition in years. I apply the Prep&Prime, do my eye makeup, and end with long-wear lipstick: That seems to allow time for the product to work its magic. So glad I gave this a try. A REAL breakthrough for a change, instead of hype and then a big ol' nuthin. Great product.

    Customer review from maccosmetics.com
    Feb 27, 2023
    from North Carolina
    Very moisturizing

    Great product

    Margaret H
    Feb 20, 2023
    Lipstick’s best friend!

    It works! Worth every penny. Been buying it for years.