This product was recommended by a MAC cosmetics staff member before applying Retro Matte lipstick. I was pleased with how smoothly the Retro Matte lipstick applied and how it didn't dry out my lips.

[This review was collected as part of a promotion.] Very good 👍🏻

Makes my lips feel great!

[This review was collected as part of a promotion.] This primer helps with chapped lips and extends the duration of lipstick

I am obsessed with this product. I use it as primer but also just as a balm and it makes my lips so incredibly soft. I have dry lips, I always have and I assume I always will. I live in the south too so lots of humidity and even so, dry lips. I got this at first to help apply my beloved ruby woo, but I've since gone though countless tubes because I love love love it. I can't put any lipstick or gloss on without starting with this first. I carry it in my bag and use it like a lip balm everyday and while it's a little pricey for that, it lasts so much longer than a typical balm would so I'm ok with it.

I am a long-time (20+ yrs) user of ultra-long-wear lip color. I put my makeup on once per day. PERIOD. Everyone who uses such products know they dry out your lips. I was very skeptical of this product- I thought it would cause my long-wear products to come off, would be greasy, would be a waste of money. No. This is a great product. It protects my skin without affecting the long-wear quality of the lipstick I apply over it. My lips have not been in such great condition in years. I apply the Prep&Prime, do my eye makeup, and end with long-wear lipstick: That seems to allow time for the product to work its magic. So glad I gave this a try. A REAL breakthrough for a change, instead of hype and then a big ol' nuthin. Great product.

Great product

It works! Worth every penny. Been buying it for years.