I like nice things but I'm not rolling in money. Add to that, as I've gotten older, I really find I don't like to "go shopping" preferring instead to buy online. I know that's bad for our local economy but it is what it is. Buying furniture online takes some serious research. The things that mattered to me were all checked off with this end table (and the matching coffee table) -- real wood, little to no assembly, style, delivered to my door, and a really good price. The buying process was easy. I received regular shipping updates and the pieces were packed to perfection. The packing material was custom made specifically for these pieces. They arrived in perfect condition. I was impressed.