Anastasia Beverly HillsHydra Prime SPF 50

Name: Hydra Prime SPF 50
Brand: Anastasia Beverly Hills
Price: 48.00 USD
Availability: InStock
Rating: 4.70 (1464 reviews)

4.7 (1,464)

$48.00

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Your SPF's glow-up. A multi-tasking daily SPF 50 that hydrates, primes and helps protect all skin tones. Clinically shown to reduce fine lines, boost moisture and improve texture and tone with a smooth, radiant finish and no white cast. Powered by niacinamide, ectoin and beet root to help defend skin and prep it. Makeup optional!

Product Features
- WHAT IT IS:
- A daily, lightweight, broad-spectrum SPF 50
- WHAT IT DOES:
- Breathable, barrier-strengthening primer and sunscreen forms an antioxidant shield to help protect against environmental stress
- Clinically proven to improve skin tone, hyperpigmentation and texture
- Blurs and smooths the appearance of uneven texture and fine lines
- Preps and primes skin for smooth, perfected makeup application
- Silky texture blends invisibly with no white cast, residue, piling or greasy feeling
- Microbiome friendly by creating a balanced environment for optimal skin health
- Multi-tasking formula boosts moisture levels, refines texture and provides sun protection
- Uplifting citrus scent with fresh, herbaceous undertones
- Can be worn alone for a smooth, radiant look or with makeup for staying power without disruption
- Housed in luxe, travel-ready packaging
- Clinically tested, dermatologist tested and noncomedogenic
- INGREDIENT HIGHLIGHTS:
- Niacinamide helps blur the look of dark spots and refines surface texture
- Ectoin helps strengthen skin's barrier, keeps skin hydrated and defends against environmental stress
- Beet root helps improve the look of skin texture and helps retain moisture
- Bisabolol helps soothe and calm sensitive skin
- Acetyl zingerone helps reduce redness and fine lines
- SKIN TYPES:
- Suitable for all skin types and tones
- HOW TO USE:
- For optimal sun protection, apply liberally 15 minutes before sun exposure
- To prep and prime for makeup application, apply a thin layer over clean skin following your skincare routine
- Blend into skin using fingertips
- Allow the formula to absorb into skin before applying makeup
- Re-apply at least every 2 hours for optimal sun protection benefits
- Pro Tips: Bring down to the neck and decolleté area; use a water-resistant sunscreen if swimming or perspiring
- RESULTS:
- Proven to increase the wear of ABH Impeccable Foundation for up to 16 hours*
- 100% showed up to 57% more moisture instantly*
- 100% saw fine lines and wrinkles visibly soften in 4 weeks*
- 97% showed improvement in moisture levels after 18 hours*
- 81% saw dark spots fade*
- 96% saw no white cast, no greasy feel*
- 90%+ said it layered well under makeup*
- 80%+ saw smoother, more even-toned skin*
- After 18 Hours of Wear:
- 100% agreed the product is easy to blend*
- 100% agreed the product feels more like a moisturizer than an SPF*
- 96% felt it was easier to apply an even coat of foundation after using this primer*
- 96% agreed the primer makes it easier to apply foundation after*
- 96% agreed the product has the perfect amount of grip to lock in makeup*
- 93% agreed this primer keeps their skin hydrated all day*
- 90% agreed their makeup lasted longer with the primer*
- 90% felt their skin tone and texture looked more even after application*
- 90% agreed their makeup looked intact 18 hours after application*
- 87% agreed the primer helps visibly reduce the appearance of sun damage and acne scars*
- *Based on an 8-week independent study with 32 women
- USE WITH:
- Beauty Balm Serum Boosted Skin Tint
- Smooth Blur Bronzer
- Magic Touch Blush Trio
- Clear Brow Gel
- This item cannot be shipped to Hawaii.
Shipping & Returns
- This item qualifies for Free Shipping with minimum purchase! exclusions & details
- Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
- California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
- For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.7/5

1,464 star ratings & reviews

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1,464 reviews

hellaahelenn_5711

13 days ago

It works, but not a fan of the scent or sticky fee

This primer probably has a more interesting texture than the others I've tried in the past. Because this aims to moisturize and provide SPF protection, it does dry a bit sticky on the face. Not the biggest fan of the scent, it's giving baby product. The packaging is minimal, the bottle itself feels very sturdy and quality, but seems like it will be hard to squeeze when the product is at its tail end. Because the bottle is so hard, it may cause issue for those with fine motor issues/weakness. Tested this by applying the primer to half of my face and using the same foundation all over. I then took a square of tissue and firmly pat it once on each side to see how much transfer. No product came off from the single pat on the side with the primer, while some did on the side with no primer, so safe to say it works! It works, but I wasn't a fan of the scent or the sticky feeling it leaves on my face