Do you have a specific skin care concern that you want to treat? Then you’ll want to add face serum to your skin care regime. Serum can help to manage a range of issues, and Macy’s carries formulas that address everything from dryness to dark spots and large pores to fine lines. Here’s how to find the best face serum for your skin.

Serum Basics
How will you know which best-rated serum to choose if you’re not sure what serum is? Let’s get that straight right now. Serum is an extra treatment that goes on after cleansing and before moisturizing. Like eye creams & eye treatments, skin serum is designed to enhance your regular routine, not replace it. Skin care serum is light and absorbs quickly, making it a weightless but highly effective step. A good facial serum will be far more potent than the average moisturizer. Though the top face serums can be costly, they’re ultra-powerful, and you’ll only need a tiny amount for each application, so a bottle should last a while.

Serums for Every Type of Skin
Do you need help choosing a top face serum? Figure out your skin care priorities before picking a serum formulated for those specific issues. After all, it doesn't matter how highly rated the serum is if it's not the right one for your skin concerns. If dull, tired skin is the problem, we have a solution. Brightening serum can enhance your skin’s texture and glow. Has your skin lost elasticity? Restore it with firming serums that tighten and tone. You can also use skin care serum to help fight wrinkles. Look for anti-aging serums that help plump skin for a bouncier, more youthful appearance.

Find the best serums, makeup & perfume for your beauty routine at Macy’s.