Forming Cream, 3-oz., from PUREBEAUTY Salon & Spa
Product details
Web ID: 5496661183 reviews
So great
American crew . Forming cream is good. Hod strength a long time. Packaging, texture, scent, Vaslui for money is perfect. Everything is amazing

Customer review from influenster.com
Perfect for short hair
This product is honestly the best when I have my hair short. I have this and a few others of this brand, I use it so does my husband. Has anyone else tried this and love it too? I need to buy more.

Customer review from influenster.com
A reliable styling cream that gives natural hold,
American Crew Forming Cream is a classic go-to for effortless, everyday styling. It gives a natural-looking hold with just the right amount of shine, making your hair look healthy and well-groomed without feeling stiff. Easy to work with and great for all hair types — it’s like a reliable friend in your grooming routine. Simple, effective, and always on point.

Customer review from influenster.com
Great Product
I’ve been using this product for about 10 years it’s by far the Best Hair Product available. This is a new and improved version of it. High Hold/High Shine is exactly on the mark.
Recommends this product
Customer review from americancrew
Great texture
Been using this for my 2 year old and it really helps to style his hair right after he wakes up! It also lasts through the day. Great texture and smells good

Customer review from influenster.com
CLASSIC
FAVORITE hair dressing!! Got thin hair,side part. Holds awesome washes out easy combs good great shine. Used ACrew since 1994. Please dont stop with the Grooming Cream.
Recommends this product
Customer review from americancrew
Love
This product has an amazing scent! The texture is great! The packaging is cute and practical! It absorbs beautifully into hair! And the ingredients are amazing!

Customer review from influenster.com
Avoid!
It’s like putting lard in your hair. Heinous smell, unpleasant texture. Makes your hair greasy/sticky and doesn’t hold anything. Awful product.
Customer review from americancrew
Response from americancrew
Thank you for taking the time to share your review and provide feedback. We value all customer opinions, including those that may be negative, as they help us identify areas for improvement and make necessary adjustments.We are committed to continuous improvement, and your input helps us in that process. If there's anything else you would like to share or discuss, please don't hesitate to reach out. For any assistance questions or concerns feel free to initiate a LiveChat conversation with us at AmericanCrew.com or email us at contact@americancrew.com. You can also contact us at 1-866-646-5330, our Customer Care team is available 5 days a week, Monday to Friday, 10AM - 7PM EST