Hydra Prime SPF 50

4.7 (1,484)
$48.00
Enter your to see delivery availability.
  • 8
  • 4
  • 3
  • 11
  • 8
Offers & perks
$10 Star Money for $100
See offer details

Product details

Web ID: 22092948
Your SPF's glow-up. A multi-tasking daily SPF 50 that hydrates, primes and helps protect all skin tones. Clinically shown to reduce fine lines, boost moisture and improve texture and tone with a smooth, radiant finish and no white cast. Powered by niacinamide, ectoin and beet root to help defend skin and prep it. Makeup optional!

  • Product Features

    • WHAT IT IS:
    • A daily, lightweight, broad-spectrum SPF 50
    • WHAT IT DOES:
    • Breathable, barrier-strengthening primer and sunscreen forms an antioxidant shield to help protect against environmental stress
    • Clinically proven to improve skin tone, hyperpigmentation and texture
    • Blurs and smooths the appearance of uneven texture and fine lines
    • Preps and primes skin for smooth, perfected makeup application
    • Silky texture blends invisibly with no white cast, residue, piling or greasy feeling
    • Microbiome friendly by creating a balanced environment for optimal skin health
    • Multi-tasking formula boosts moisture levels, refines texture and provides sun protection
    • Uplifting citrus scent with fresh, herbaceous undertones
    • Can be worn alone for a smooth, radiant look or with makeup for staying power without disruption
    • Housed in luxe, travel-ready packaging
    • Clinically tested, dermatologist tested and noncomedogenic
    • INGREDIENT HIGHLIGHTS:
    • Niacinamide helps blur the look of dark spots and refines surface texture
    • Ectoin helps strengthen skin's barrier, keeps skin hydrated and defends against environmental stress
    • Beet root helps improve the look of skin texture and helps retain moisture
    • Bisabolol helps soothe and calm sensitive skin
    • Acetyl zingerone helps reduce redness and fine lines
    • SKIN TYPES:
    • Suitable for all skin types and tones
    • HOW TO USE:
    • For optimal sun protection, apply liberally 15 minutes before sun exposure
    • To prep and prime for makeup application, apply a thin layer over clean skin following your skincare routine
    • Blend into skin using fingertips
    • Allow the formula to absorb into skin before applying makeup
    • Re-apply at least every 2 hours for optimal sun protection benefits
    • Pro Tips: Bring down to the neck and decolleté area; use a water-resistant sunscreen if swimming or perspiring
    • RESULTS:
    • Proven to increase the wear of ABH Impeccable Foundation for up to 16 hours*
    • 100% showed up to 57% more moisture instantly*
    • 100% saw fine lines and wrinkles visibly soften in 4 weeks*
    • 97% showed improvement in moisture levels after 18 hours*
    • 81% saw dark spots fade*
    • 96% saw no white cast, no greasy feel*
    • 90%+ said it layered well under makeup*
    • 80%+ saw smoother, more even-toned skin*
    • After 18 Hours of Wear:
    • 100% agreed the product is easy to blend*
    • 100% agreed the product feels more like a moisturizer than an SPF*
    • 96% felt it was easier to apply an even coat of foundation after using this primer*
    • 96% agreed the primer makes it easier to apply foundation after*
    • 96% agreed the product has the perfect amount of grip to lock in makeup*
    • 93% agreed this primer keeps their skin hydrated all day*
    • 90% agreed their makeup lasted longer with the primer*
    • 90% felt their skin tone and texture looked more even after application*
    • 90% agreed their makeup looked intact 18 hours after application*
    • 87% agreed the primer helps visibly reduce the appearance of sun damage and acne scars*
    • *Based on an 8-week independent study with 32 women
    • USE WITH:
    • Beauty Balm Serum Boosted Skin Tint
    • Smooth Blur Bronzer
    • Magic Touch Blush Trio
    • Clear Brow Gel
    • This item cannot be shipped to Hawaii.

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
  • talk with a beauty expert
    Makeup, skincare, scents—ask us about it all.
    1-800-477-6229
    Need help with something else?

Complete the look

Enjoy every step of your routine

  • 1

    Step 1

    Primer

    Currently Viewing

    Anastasia Beverly Hills

    Hydra Prime Spf 50

    $48.00

    Shop Now

  • 2

    Step 2

    Tinted Moisturizer

    Anastasia Beverly Hills

    Beauty Balm Serum Boosted Skin Tint, 0.6 oz.

    $42.00

    Shop Now

  • 3

    Step 3

    Contour Palette

    Anastasia Beverly Hills

    Face Palette

    $58.00

    Shop Now

  • 4

    Step 4

    Lip Gloss

    Anastasia Beverly Hills

    Tinted Lip Gloss

    $23.00

    Shop Now

Item 4 of 4

More about the product

Ratings & Reviews

Here's what customers think
  • This multitasking product provides both hydrating primer and broad-spectrum SPF 50 sunscreen benefits.
  • Users report it applies smoothly, absorbs quickly, and leaves a radiant, dewy finish without a white cast.
  • Many appreciate the inclusion of skincare ingredients like niacinamide and ectoin.
  • The lightweight, non-greasy texture is suitable for various skin types, though some with oily skin found it a bit too dewy.
  • The luxurious packaging and pleasant, subtle scent are also highlights.
AI-generated summary from 1,484 customers reviews.
4.7/5

1,484 star ratings & reviews

Write a Review
74.1% of reviews have 5 stars
1099
18.7% of reviews have 4 stars
278
5.8% of reviews have 3 stars
86
1.2% of reviews have 2 stars
18
0.2% of reviews have 1 star
3

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

1888 customer images

1,484 reviews
Karina
26 days ago
Verified PurchaserYes

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Bravo Anastasia and Norvina!

One of the best combinations of SPF with cream. Bravo Anastasia and Norvina!

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Helpful?
izabellag9_532
2 months ago
Incentivized review

Dewy primer

This primer is great against the skin. It has a very soft feel to it and the skin absorbs it well. It definitely is a more dewy finish, as it appeals more to dry skin types. I love that this primer has SPF, in case my moisturizer doesn’t have any so it protects the skin while in the sun.

Customer review from influenster.com

tiffanyh211_5862
2 months ago
Incentivized review

Just ok

[i received this in exchange for an honest review] I’m hyper picky with my spf so I usually opt to use a separate sunblock from my products. I was excited to try this out since it’s a 2 in 1, but found it just decent. It absorbed well into my skin but I didn’t love the scent nor how dewy/oily it made my skin. I’m a matte girl so it may be a personal preference.

Customer review from influenster.com

BambiLove0220
2 months ago

Perfect formula, bad scent & oxidized foundation

The way my foundation laid on this was perfection but the smell lingers after application. And it’s not a good one lol besides that, it oxidized my foundation. I use the Anastasia Beverly Hills luminous foundation and it made a huge difference unfortunately. The formula of this is perfect though 😩

Customer review from abh.com

irisndt_9478
2 months ago
Incentivized review

It’s ok

This product is generally nice. It smells a little like silicone-ish but not as bad as other brands and I think it is still tolerable. Works very well around cheeks and forehead in keeping them hydrated. A tube last pretty long, a little goes a long way. Small and compact for easy pack and go. Lasted on skin for a long time. Ghosted skin.

Customer review from influenster.com

JCG
3 months ago
Verified PurchaserYes

Not worthy it

Very Very Very Oily. This primer is way beyond being oily. Really regret buying it. It is so over priced.

Helpful?
kimmoraan_9037
3 months ago
Incentivized review

Primer with SPF 50

This Anastasia BH Hydra Prime is such a great formula! I love how it locks in my foundation and primes my skin before applying it. It also protects my skin from the sun because it has SPF 50 sunscreen! Definitely moisturizing as well! The packaging is also a plus because it looks high end.

Customer review from influenster.com

allisonlf2dc_8973
3 months ago
Incentivized review

good

it is great, very light on the skin overall but sticky for the perfect priming base for your make up. love that it has spf to keep my skin feeling protected

Customer review from influenster.com