$32.30 with code: VIP
Current selected color: 100N (very fair/neutral undertone)
50 Colors
This shade is your best match.
$32.30 with code: VIP

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In stock: Usually ships within 2 business days.

Long-wearing Luminous Foundation will have them asking about your skincare routine, not your makeup. This breathable, weightless, moisturizing formula helps to instantly mask imperfections, uneven texture and discoloration while letting your natural radiance come through — so all they see is you.

  • Suitable for all skin types, including sensitive skin
  • True Color Technology ensuring color match stays truer longer
  • Vitamin E – a powerful antioxidant
  • Soothing seaweed extract to calm and condition the skin
  • Hydrating, line-filling ingredients to help reduce the appearance of fine lines and wrinkles
  • Comes in a sleek, modern component with a custom hygienic pump that dispenses just the right amount of product
  • Formulated without gluten, parabens, alcohol, oil, mineral oil or talc
  • Clinically tested, dermatologist tested, ophthalmologist tested and noncomedogenic
  • Select the shade that most closely complements your skin tone and undertone
  • First, choose from the shade category (Fair, Light, Medium, Tan, Deep) that best suits you
  • Then, choose the shade in that category that most closely matches your skin tone
  • To help you choose the best shade for you, select the shade that matches your undertone (C=Cool, W=Warm, N=Neutral)
  • If your skin has a pink, red or bluish tone, then you are a Cool undertone; if your skin has a yellow, peach or golden tone, then you are a Warm undertone; if your skin has a mix of both cool and warm tones, then you are a Neutral undertone
  • Begin by applying Luminous Foundation directly to the skin in areas where you would like the most coverage, such as the center of the face, center of the forehead, nose and jawline/chin
  • Blend out with a firm foundation brush like A30 Pro Brush, a makeup sponge or your fingertips
  • Start with the main placements and add additional coverage if needed
  • Bring down onto the neck area if needed for color continuity
  • Pro Tips:
  • Luminous Foundation looks great on its own, but you can set it with Loose Setting Powder if desired
  • Complete your luminous look with blush, bronzer and glow
  • To sculpt the features and bring out the high points of the face, pair with Contour Powder
  • For a more illuminated, luminous look, pair with Liquid Glow
  • In a clinical study: 94% said their color stayed true for 8 hours
  • In a user perception study of 116 women:
  • 98% said their discoloration was covered naturally and their skin tone appeared more even
  • 91% said their skin imperfections appeared blurred and skin texture was more even
  • 100% found their perfect shade match

Web ID: 9970830

Customer reviews

717 Reviews
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User Images
    Sep 07, 2023
    Love it

    I received a free sample of this foundation and I’m so glad I did! It’s medium coverage with a glowy finish. It’s easily buildable and works well for all skin types. Definitely recommended!

    Customer review from influenster.com
    Aug 24, 2023
    Really nice foundation!

    This foundation is great and I have both my summer shade, and my winter shade. It doesn't feel heavy on the skin, and looks very natural. If you don't have a good base underneath it can look dry and patchy, so just be sure you have a good base. But other than that this is a great foundation.

    Customer review from influenster.com
    Aug 24, 2023
    was okay

    this foundation was okay. i used it very little but it wasn’t very memorable for me. it does the job fine but for the price point i’d recommend others

    Customer review from influenster.com
    Aug 24, 2023
    Still never found a better foundation

    This is the first and only out of more than 30 foundations that was perfect for my skin. This is the only one out of 2 so far that matches my skin tone perfectly. It has medium coverage and is really luminous as it states. I'm 37 with combination skin and it makes my face look great. I love it. If you like luminous foundation this is a must try!

    Customer review from influenster.com
    Aug 24, 2023
    Nars Radiant Foundation dupe??!

    This foundation is so beautiful and skin like! It honestly looks just like the Nars radiant foundation but with a fraction of the price. If you’re looking to splurge on new foundations for your kit and was eyeing the Nars, definitely try this one out. It is just as beautiful 😍

    Customer review from influenster.com
    Aug 22, 2023

    This product was okay, it wasnt bad but its also not a foundation that I would buy again or grab from the drawer often. Anastasia usually has really great products

    Customer review from influenster.com
    Aug 18, 2023
    Good But Not Great

    This foundation was good but not great. I was debating between this one and Haus Labs but found Anastasia to be a little more cakey and dull. However, it provides adequate coverage and is not a bad option.

    Customer review from influenster.com
    Jul 01, 2023
    Incentivized Review
    The best light shade!

    This is so similar to my favorite foundation color, the Maybelline fit me matte 118. I put both of them on here together side by side for comparison. The ABH foundation smells so clean and fresh, I like the finish, it is buildable. The ABH foundation looks so natural on my skin. I literally cannot tell where the foundation ends. It wears best with primer and a setting spray. Also layer powder and setting spray if you tend to get oily and hot throughout the day.

    Customer review from influenster.com