I have used this product for years. It completely, but gently, removes waterproof mascara, as well as long wear makeup. I LOVE this stuff! It has been unavailable since last fall, which has forced me to purchase other brands in its place. NOTHING comes even close to this. The other products do not remove waterproof mascara without a lot of effort- which means they are not gentle! And some of them are irritating to my eyes. This product is in a class all it's own- sure hoping it stays in the BB lineup.