Drybar Lash Blowout Volumizing Mascara, 0.24 fl. oz.

4.3 (1,381)
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Product details

Web ID: 10015026
IT Cosmetics Drybar Lash Blowout Volumizing Mascara brings the benefits of a top hair salon blowout to your eyelashes! Inspired by the technology of barrel hair brushes, this lengthening and volumizing mascara delivers separation between individual lashes, instant lift, and long-lasting volume.

  • Product Features

    • WHAT IT DOES:
    • IT Cosmetics Lash Blowout mascara is innovative and bold, delivering 19 times your volume.*
    • The specially designed mascara brush is inspired by technology used for barrel hair brushes to separate and define individual lashes while creating the overall appearance of longer eyelashes.
    • Transparent polymers intensify the saturation of super black pigment for a dramatic lash look.
    • Biotin-infused formula promotes stronger, healthier-looking hair.
    • Easy-grip, soft-touch handle for effortless, precise application and control.
    • IT Cosmetics partners with plastic surgeons and dermatologists to develop skin-loving solutions and clinically tested formulas.
    • *Based on an instrumental study of 34 subjects age 25-40, over a period of 3 days.
    • 2020 Cosmetic Executive Women Beauty Awards, Makeup: Eye Product Prestige.
    • HOW TO USE:
    • For bold, clump-free, flake-free volume that lasts, place the mascara applicator at the base of your lashes, then wiggle and sweep up and through to the tips.
    • RESEARCH RESULTS:
    • 93% say product keeps lashes looking voluminous all day.**
    • 93% say product does not flake.**
    • **Based on a consumer panel study of 120 subjects age 18-59, over a period of 2 days.
    • USE WITH:
    • Bye Bye Under-Eye Concealer.

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • Our Normal Gift Boxing is not available for this item.
    • This item may not be shipped to Palau, Armed Forces Europe, Armed Forces Pacific, Alaska, Hawaii, Northern Mariana, Puerto Rico, U.S. Virgin Islands, Marshall Islands, American Samoa, Guam, District of Columbia, Federated States of Micronesia, Armed Forces Americas
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands, District of Columbia.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.3/5

1,381 star ratings, 1,365 reviews

Write a Review
69.1% of reviews have 5 stars
954
12.3% of reviews have 4 stars
170
7.2% of reviews have 3 stars
100
5.4% of reviews have 2 stars
75
5.9% of reviews have 1 star
82

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

170 customer images

  • Clumpy and dry
  • Broken wand after about 2 weeks
  • Before and after one application
  • This is kept in cool bathroom, don’t know why this is coming off
  • Feels heavy
1,365 reviews
Lisrisch
11 days ago
from CT

It was the best!

This was my favorite mascara of all time - high end or drugstore. I’d used it for years. I loved the brush - it was thick and not spiky. I loved the formula. It was creamy, didn’t make my eyes water, provided volume and length (hello, falsie effect), and washed off easily. I’m so disappointed to see it’s discontinued and even more to see it was briefly restocked and I missed out. Please bring this product back!

Recommends this product

Customer review from itcosmetics.com

Just one girl
15 days ago
from East Coast

Best mascara I can't believe it's discontinued

This was by far my favorite mascara of all time and one of the few that didn't actually irritate my eyes and I can't tell you how disappointed I am that it's been discontinued

Customer review from itcosmetics.com

AAA89
20 days ago

Best mascara ever!

This is the best mascara ever! I ordered a bunch of them when they were restocked and the only disappointing part is that one of the boxes came empty. However, I love this mascara so much and I’m so sad to see it is discontinued again! Please restock!!! Nothing beats this mascara! Trust me, I have tried them all.

Recommends this product

Customer review from itcosmetics.com

Pookiechica
20 days ago

The best ever!!!!

PLEASE, PLEASE, PLEASE, BRING LASH BLOWOUT BACK!!!! IT WAS THE BEST!!!!!!

Customer review from itcosmetics.com

DMDAZ
21 days ago

Favorite mascara

This is the best mascara I have ever used. So glad you restocked it.

Customer review from itcosmetics.com

Lollipop 8
28 days ago

Love this mascara

Best Mascara on the market. Please don’t ever discontinue it. The large round brush is awesome!

Customer review from itcosmetics.com

Skyboss321
29 days ago
from Cicero NY

Old, dry and clumpy

I’ve been using this mascara for a couple of years. I ordered two tubes. I haven’t opened the second, but the first one seems as if it’s really old. It’s dry and clumpy. I’m going to pursue a refund! So disappointed

  • Photo from Skyboss321
  • Photo from Skyboss321
  • Photo from Skyboss321

Customer review from itcosmetics.com

Response from itcosmetics.com

ITC CS28 days ago

Hi Skyboss321! We appreciate your review of our Lash Blowout Mascara! We thank you for bringing this to our attention. We make every effort to provide the highest quality products for our consumers and want to know whenever a product is not satisfactory. We are so sorry to hear found IT to be dry and clumpy when opened. We certainly understand how frustrating this can be and we would love to help! Please call our Customer Service at 1-800-356-5120 anytime Monday-Saturday 9:00 A.M.-5:00 P.M. EST. and provide the agent answering your call with this case number 44413399. IT would be helpful if you could have the product with you when you call. We look forward to speaking with you!

NotUsuallyABigSpender
1 month ago

not worth the price

This mascara does not apply easily, it's very thick, clumpy and dry, it doesn't want to stick to my lashes, I have tried warming it in my pocket before using as I've read is a tip for easier application. Nothing works. Not worth the price, would never buy again. Waste of money. Maybe I got an old product.

Customer review from itcosmetics.com

Response from itcosmetics.com

ITC CS1 month ago

Hello NotUsuallyABigSpender! Thank you for your review for our Lash Blowout Mascara. We are sorry that you found our mascara does not easily apply, is thick & clumpy and nothing works, is not worth the price and you will not repurchase. We apologize this is not the experience we want our valued customers to have. We can assure you this is not a common occurrence. We would like to speak with you about this and respectfully request you call our Customer Service at 1-800-356-5120 anytime Monday-Saturday 9:00 A.M.-5:00 P.M. EST. Please provide the agent answering your call with this case number 44336580. IT would be helpful if you could have the product with you when you call. We look forward to speaking with you!