Naturally Pretty Essential Matte Luxe Transforming Eyeshadow Palette

4.6 (421)
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Product details

Web ID: 5618362

This Naturally Pretty Essentials Palette is your perfectly portable palette featuring six full-size matte eyeshadows that turn from matte to radiant satin with a tap of the bonus Transforming Hello Light shade. Developed with plastic surgeons and infused with anti-aging hydrolyzed collagen, real silk and peptides, each talc-free shadow glides on beautifully and brightens the look of your eyes. The ideal palette for every IT Girl on the go!

  • Product Features

    • Developed with plastic surgeons and dermatologists
    • Clinically tested
    • Talc free
    • Paraben free
    • How to use:
    • To turn any shadow from matte to radiant satin, dip your favorite IT Cosmetics brush into your choice of matte shadow, then tap it into the Transforming Hello Light shade and apply
    • Shades can be worn alone or mixed together, wet or dry, as shadows or as liners
    • Pair With:
    • Heavenly Luxe™ No-Tug™ Dual Eyeshadow Brush #5 WebID: 5618352

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • Our Normal Gift Boxing is not available for this item.
    • This item may not be shipped to Puerto Rico, Federated States of Micronesia, Alaska, Hawaii, Armed Forces Americas, Armed Forces Pacific, Palau, American Samoa, Guam, Armed Forces Europe, District of Columbia, U.S. Virgin Islands, Northern Mariana, Marshall Islands
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands, District of Columbia.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.6/5

421 star ratings, 407 reviews

Write a Review
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5 days ago

Best Eyeshadow I’ve ever used

This has been my FAVORITE eyeshadow palette for several years now and it’s being discontinued PLEASE PLEASE PLEASE. Don’t discontinue it! Please bring it back! I use all “It” cosmetics but this eyeshadow palette is my favorite ! All the other palettes you offer have more colors than I’d ever use. I beg of you to please bring this back. I’m in my 60’s and the eyeshadows have anti-aging properties in them plus they are all mat so you don’t have shimmer stuck in eyelid creases. I just hope and pray that you will not discontinue this

Customer review from itcosmetics.com

12 days ago
from Houston, Texas

One of the Best Palettes - EVER!

This product is awesome!!! I even wish you sold the colors separately, but I will take what I can get!!!!

Recommends this product

Customer review from itcosmetics.com

14 days ago

Please bring this back!

I love the colors in this set! I’m so disappointed that it’s not available now! Are there any plans to bring this back?

Customer review from itcosmetics.com

15 days ago

Bri g this item back

So disappointed you are not offering this any longer. My favoriate companion to you eye pencil shadows. The other packages have to many color I will never use. This grouping us perfect, bring this back please.

Recommends this product

Customer review from itcosmetics.com

16 days ago

Great eyeshadow!

I love this! I’ve been buying it for years! Why can’t I find it anywhere?

Recommends this product

Customer review from itcosmetics.com

18 days ago
from Scottsdale

Simply Perfection

Please don't ever stop making this palette. It is so hard to find one palette that has everything you need to use 90% of the time. There is more highlighter shade which is what I use under my brow, and the light pink or beige color is perfect for the inside of my eyes, the raisin colored brown is perfection - not too dull brown and not too purple, and finally the dark blue shade is what I used on the outside. I don't use the yellow ever but wow are all the other colors perfection. I use wet brushes and basically paint the color on. It stays all day. I also appreciate the palette is not metal so it is very lightweight and when I travel, I can get by with only this one palette! My only suggestion for my personal use would be to make the other colors a slight bit larger.

Recommends this product

Customer review from itcosmetics.com

29 days ago

Very upset at discontinued item without a replacem

Very upset at discontinued item without a replacement of the naturally pretty palette

Recommends this product

Customer review from itcosmetics.com

Response from itcosmetics.com

ITC CS27 days ago

Hi there! Thank you so much for sharing your feelings with us. We completely understand how disappointing it is to see a favorite product like the Naturally Pretty Essentials™ Matte Luxe Transforming Eyeshadow Palette discontinued without a direct replacement. We truly wish we could keep every beloved item available! While it’s not an exact replacement, we think you might really enjoy our Superhero No-Tug Waterproof Eyeshadow Stick. It’s easy to apply, long-lasting, and comes in beautiful shades that might be a great addition to your collection. We appreciate your understanding and hope this suggestion helps keep your makeup routine just as fabulous.

1 month ago
from Texas
Incentivized review

Color perfect

Love the shades and the ease of its use but I wish the application was easier

Recommends this product

Customer review from itcosmetics.com