Superhero Elastic Stretch Volumizing and Lengthening Mascara

4.2 (2,460)
$28.00
Offers & perks
Free gift with purchase
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Women Founded
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Product details

Web ID: 5528354
IT Cosmetics Superhero Elastic Stretch Volumizing and Lengthening Mascara was developed with plastic surgeons and clinically tested to coat natural lashes with a biotin infused, lash thickening formula that creates the appearance of full and long eyelashes in just one coat.

  • Product Features

    • WHAT IT DOES:
    • IT Cosmetics Superhero Elastic Stretch Volumizing Mascara is pigmented and bold, delivering dramatic length and volume to create voluminous and longer eyelashes in just one coat!
    • This smooth and buildable makeup formula glides on and allows for longer eyelash looks with each additional coat.
    • Paraben-free, sulfate-free and phthalate-free.
    • KEY INGREDIENTS:
    • High impact black pigment, plus strengthening and nourishing biotin, collagen and peptides.
    • Biotin: B vitamin that supports stronger, healthier-looking hair and skin.
    • HOW TO USE:
    • Start at the base of your eyelashes, then wiggle and sweep the brush up to the tips.
    • For more dramatic lengthening and volumizing results, simply apply additional coats.
    • RESEARCH RESULTS:
    • 100% saw a fuller lash line!*
    • 96% said lashes looked stretched!*
    • 96% saw dramatic volume and length!*
    • 96% saw plumper-looking lashes!*
    • *Results observed in a consumer panel survey of 25 subjects ages 18-65 years.
    • USE WITH:
    • IT Cosmetics Brow Power Universal Eyebrow Pencil.
    • IT Cosmetics Bye Bye Under Eye Concealer.

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may only be shipped using Standard.
    • This item may not be shipped to District of Columbia, Armed Forces Americas, Puerto Rico, Alaska, Federated States of Micronesia, Northern Mariana, Armed Forces Pacific, Palau, Armed Forces Europe, American Samoa, Marshall Islands, Hawaii, Guam, U.S. Virgin Islands
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands, District of Columbia.
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.2/5

2,460 star ratings, 2,426 reviews

Write a Review
69.7% of reviews have 5 stars
1715
8.3% of reviews have 4 stars
204
7.1% of reviews have 3 stars
174
5.2% of reviews have 2 stars
127
9.8% of reviews have 1 star
240

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

107 customer images

  • Mascara
  • Love superhero mascara
  • Superhero Mascara
  • without and WITHHHH
  • No fake lashes!! Only superhero mascara
  • This was taken Dec 2023. No touch ups lol
  • The picture isn’t that good of a picture, it’s hard with the the lighting but you can see that it is dry. I have been wanting to try because of the hype around it.
2,426 reviews
sunshine572
3 days ago
from Massachusetts

great product

this product lengthens and fills my lashes beautifully.

Recommends this product

Customer review from itcosmetics.com

crackers31
7 days ago
from PA
Incentivized review

Long Lashes!

Best mascara I have ever used to lengthen! My friends even noticed the difference.

Recommends this product

Customer review from itcosmetics.com

Lyn55
9 days ago
from Oklahoma

Amazing!

Love this mascara! I have short, blonde, almost invisible eyelashes. Just a few swipes of Superhero and I have beautiful, long, dark lashes.

Recommends this product

Customer review from itcosmetics.com

DDWilliams
18 days ago
from Blairs, VA

Superhero mascara

This is my favorite mascara. I have tried all the other ones made by IT. This one stands out the most: great coverage, lengthens my lashes and makes my eyes really pop.

Recommends this product

Customer review from itcosmetics.com

Duckie
20 days ago
from Illinois
Incentivized review

Best mascara!

This mascara is my all time favorite! I have tried several other brands and this is my go to.

Recommends this product

Customer review from itcosmetics.com

BLACKHAWK
21 days ago

One of my favorite products!

Excellent mascara! Goes on well, makes lashes longer and thicker.

Recommends this product

Customer review from itcosmetics.com

Viss
25 days ago
from MT

great Mascara!

I really like this product and think that the mascara works really well!

Recommends this product

Customer review from itcosmetics.com

Lacediggity
29 days ago
from Los Angeles
Incentivized review

My Go-To Mascara

LOVE this product. I have tried so many different mascaras and continuously find myself reaching for this one. Perfectly increased length and volume, with keeping my lashes looking natural.

Recommends this product

Customer review from itcosmetics.com