50" Class UA77 Series LED AI 4K Smart webOS TV (2025) - 50UA7700PUB

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2.8 (18)
$366.99
Color:Black
Size:50 inches
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62/mo.* suggested payments for 6-months totaling $366.99 with Macy's Card.

Product details

Web ID: 23539222
Immerse yourself in lifelike clarity with this LG 4K UHD TV, powered by the advanced Alpha 7 AI Processor Gen8. Enjoy stunning visuals enhanced with 4K upscaling, HDR10 Pro, and FILMMAKER MODE for a cinematic experience at home. The Personalized Picture and Sound Wizard uses AI to tailor your settings for optimal viewing and audio. With over 300 free LG Channels, access to your favorite streaming apps through the intuitive webOS platform, and the ability to mirror content from your device using Apple AirPlay 2 and Google Cast, this TV is built for entertainment. Plus, with LG's webOS Re:New program, enjoy up to 5 years of updates that keep your TV fresh and future-ready.
  • Product Features

    • Stunning 4K UHD resolution powered by Alpha 7 AI Processor Gen8
    • Personalized Picture and Sound Wizard for tailored viewing experiences
    • Over 300 free LG Channels and built-in smart webOS interface
    • LG 50" Class UA77 Series LED AI 4K Smart webOS TV. TV mirroring with Apple AirPlay 2 and Google Cast
    • FILMMAKER MODE and HDR10 Pro for immersive cinematic quality
    • Made in USA
  • Product Dimensions

    • 50 x 5 x 31 inches
    • 26.00
  • Shipping & Returns

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    • For complete details, see our Shipping and Returns policies.
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Ratings & Reviews


2.8/5

18 star ratings & reviews

Write a Review
22.2% of reviews have 5 stars
4
5.6% of reviews have 4 stars
1
27.8% of reviews have 3 stars
5
16.7% of reviews have 2 stars
3
27.8% of reviews have 1 star
5

4 customer images

18 reviews
55 inch UHD UA77
1 month ago

Give directions in English words!

Smart tv, but DUMB directions: Papers in English for privacy, safety and promo products, but directions, even using QR code for PDF have NO WORDS! Maybe that works for some people, but it is NOT easy. For instance, for 43" setup screws are shown as different, certainly no washers. After 45 minutes trying to remove washers, just used them and seems stable. But 2 remotes? I only got one and don't know if the 2nd is optional (dotted lines) but how will I change channels? LAME. It'd cost practically nothing to make this a used friendly set up.

Customer review from lg.com

Response from lg.com

LG1 month ago

Hello. Thank you for sharing your experience with your LG TV. We appreciate you taking the time to describe what happened during setup, especially the difficulty with the word‑free instructions, the confusion around the screws and washers for the 43" model, and the uncertainty about the second remote shown in the guide. Your feedback about how the setup materials could be more user‑friendly is important for us to review so we can look more closely into the specifics of your model. To allow us to properly investigate the details of your specific product model and to see if there is anything we can do to assist with this setup‑instruction and remote‑inclusion issue being encountered, please send us an email at lgdigitalcare@lg.sprinklrsupport.com if you need further assistance. You can also refer to this helpful link for reference on the specific issue you're encountering: https://www.lg.com/us/support/help-library/lg-tv-how-to-use-lg-channels--20150552982846 ^James

Reither
1 month ago

Average

Poor color and no real way to adjust the color. Red is way over done and using their ways of adjusting do not work well.

Customer review from lg.com

Response from lg.com

LG1 month ago

Hi. Thank you for sharing your experience with your LG TV. We appreciate you taking the time to highlight the color challenges you’re seeing, especially with the red tones and the adjustment options not giving you the results you expect. LG TVs do offer several picture modes and advanced color controls, and you may find the guidance on our official support page helpful for fine‑tuning your settings: https://www.lg.com/us/support/help-library/lg-tv-the-best-picture-settings-for-your-lg-tv--20150577528034. To allow us to properly investigate the details of your specific product model and to see if there is anything we can do to assist with this color‑related issue being encountered, please send us an email at lgdigitalcare@lg.sprinklrsupport.com if you need further assistance. You can also refer to the helpful link above for additional support. ^James

Reither
2 months ago

Inconsistent

Picture is inconsistent and if poor color quality with no real process if improvement

Customer review from lg.com

Response from lg.com

LG2 months ago

Hi. Thank you for sharing your experience with your LG TV. The way you described the inconsistent picture quality and color performance gives us a clear sense of what you’re seeing on your screen, and we appreciate you taking the time to point it out. To allow us to properly investigate the details of your specific product model and to see if there is anything we can do to assist with this picture‑quality and color‑adjustment issue being encountered, please send us an email at lgdigitalcare@lg.sprinklrsupport.com if you need further assistance. You can also refer to this helpful link for picture and color optimization steps: https://www.lg.com/us/support/help-library/lg-tv-picture-quality-and-optimization--20152175493545 ^James

Blaireo
2 months ago

7700 LG TV Offers Great Viewing

Terrific high quality picture, and the ability to use a remote on your phone via the LG ThinQ app is awesome! 👏 Great value!

Customer review from lg.com/ca

Response from lg.com/ca

LG CareQ2 months ago

Thank you for the wonderful feedback! We are so happy to hear that you enjoy the great features of the LG TV. We appreciate you taking LG products to your home. You have a wonderful day!

Steven Bx
3 months ago
from Indiana
Incentivized review

Very nice picture. Very nice price

Best for the price compared to Samsung Visio etc etc. very nice picture Period. If you have to have the best then add $1000 to the price

Customer review from lg.com

Response from lg.com

LG Digital Care Team13 days ago

Hi Steven, thank you for taking a moment to share your thoughts on the 65 Inch Class LG UHD AI UA77 4K Smart TV 2025, model 65UA7700PUB. We appreciate hearing how much you’re enjoying the picture quality and overall value. This series is built to deliver sharp 4K clarity with AI‑powered enhancements, and it’s great to know it stands out among other brands for you. We’re glad it’s meeting your expectations so well. If you need further assistance, feel free to email lgdigitalcare@lg.sprinklrsupport.com. ^Rich #LifesGood ❤️

SA
3 months ago
from Oregon
Verified PurchaserYes

TV arrived with shattered screen

Tv arrived with the screen largely cracked and bent inwards along one side.

Helpful?
KD JOHNSON
4 months ago

OK BUT

BIG PROBLEM I NEED TV THAT SITS ON TABLE THE LEGS ARE TOO FAR APART WHY LG DOES NOT MAKE TV STAND IN MIDDLE OF TV VS LEGS ON SIDES HAD TO RETURN

Customer review from lg.com

Response from lg.com

LG4 months ago

Hello. Thank you for sharing your experience with your LG TV. We understand how important it is for a TV to fit your setup, and wide-set legs can be limiting when placing the unit on narrower furniture. While many LG TVs are designed with side-positioned legs for stability and style, select models do offer center-mounted stands or are compatible with third-party pedestal bases and wall mounts. For reference, you can explore LG TV specifications and stand options here: https://www.lg.com/us/tvs. To allow us to properly investigate the details of your specific product model and to see if there is anything we can do to assist with this TV stand configuration issue being encountered, please send us an email at lgdigitalcare@lg.sprinklrsupport.com if you need further assistance. ^James

Anonymous1974
4 months ago

Great picture

I was hesitant to but an LG TV, but glad I did love the picture quality I game a lot on PS5 and the graphics are great. My only reason for giving it 3 🌟 rating is everything I read about this TV is in order to really enjoy it's full potential is you need a special (magic) remote in which this TV does not come with.

Customer review from lg.com

Response from lg.com

LG4 months ago

To help us look into the specifics of your TV model and advise on the compatible Magic Remote options, please send us your TV's model and serial numbers to lgdigitalcare@lg.sprinklrsupport.com if you need further assistance. We look forward to receiving your email! ^James.