Thick It. Stick It! Thickening Brow Mascara

4.2 (706)
$11.05 (15% off) with code: FRIEND$13.00

Product details

Web ID: 13467841
Instantly tame and style your brows with NYX Professional Makeup Thick It. Stick It! Thickening Brow Mascara.

  • Product Features

    • WHAT IT DOES:
    • Tinted eyebrow gel.
    • Tints, tames and thickens for 16-hour wear.
    • Flake, smudge and transfer resistant.
    • Ultra-buildable, mess-resistant formula makes for a one-and-done experience.
    • Enriched with plant-origin fibers.
    • Tapered brush for easy application.
    • HOW TO USE:
    • Brush brows upward and in the direction of hair growth to tame and define your brow shape.
    • Easily customize your look with the tapered brush to blend and build tint and fullness.
    • Add more coats to take your brows from thick to thicker to thickest.
    • For extra full dimension, begin by brushing backward from the tail end of your brows inward, then brush through brows as usual.
    • This product supports a world with less waste by coming in both an original (refillable) and refill format

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may only be shipped using Standard.
    • This item may not be shipped to Puerto Rico, Hawaii, Marshall Islands, Guam, U.S. Virgin Islands, Alaska, Armed Forces Pacific, Northern Mariana, Armed Forces Americas, District of Columbia, Palau, Armed Forces Europe, Federated States of Micronesia, American Samoa
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands, District of Columbia.
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.2/5

706 star ratings, 697 reviews

Write a Review
50.0% of reviews have 5 stars
353
28.3% of reviews have 4 stars
200
13.3% of reviews have 3 stars
94
5.1% of reviews have 2 stars
36
3.3% of reviews have 1 star
23

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

431 customer images

  • Brush is easily twice as big as my brow
697 reviews
MJDG
17 days ago

I would tell everyone not to buy this product!!!!!

NYX used to carry possibly the BEST tinted brow mascara on the market. The brunette shade covered my gray brow very nicely and with a natural look. All of your current products look like THICK SLUDGE and do not provide a light natural look. The new products are akin to heavily made-up eyelashes that a clown might wear.

Customer review from NYX Professional Makeup

Response from NYX Professional Makeup

NYX Professional Makeup17 days ago

Hey there! We're so sorry to hear our THICK IT. STICK IT!™ Brow Gel wasn't your fave. Your feedback is with the team – we're always leveling up! We suggest checking out our other brow options to find something you'll totally love. For a fun way to unlock your perfect match, take our Brow Finder Quiz here: https://tinyurl.com/2ahqkqwh. We hope you find your ultimate brow combo at NYX!

Purrf Princess
2 months ago

Wretched usurper of the brow mascara

This sad supplanter of the brow mascara, which was my singularly most important and effective cosmetic product, is a sorry disappointment. Gummy, fuzzy yuck. Why can’t we have our brow mascara back? I’ll have to find another product line. Sorry, NYC, this is a big fail.

Customer review from NYX Professional Makeup

Response from NYX Professional Makeup

NYX Professional Makeup2 months ago

Hey! Thank you for sharing your thoughts on our THICK IT. STICK IT!™ BROW GEL. We're sorry to hear this wasn't your fave and have let our team know - we're always looking to level up. We invite you to explore our other brow products at NYX to discover your holy grail! Keep slaying XOXO

ccseattle
2 months ago

nope

At least it is the same brunette color that I used in their "tinted brow mascara". But that is all. This goopy, full of weird "hairs" that can dry and flake into my eyes. The brow mascara worked perfectly-this does not. I threw this away and will attempt to find a replacement from a different company.

Customer review from NYX Professional Makeup

Response from NYX Professional Makeup

NYX Professional Makeup2 months ago

Hey! Thank you for sharing your thoughts on our THICK IT. STICK IT!™ BROW GEL. We're sorry to hear this wasn't your fave and have let our team know - we're always looking to level up. We invite you to explore our other brow products at NYX to discover your holy grail! Keep slaying XOXO

WorldwideGirl
2 months ago
from Oklahoma City, OK

Secret Weapon

This brow gels makes my eyebrows look fantastic without being very obvious. I love how it brings out the rest of my features and makes me look put-together.

Recommends this product

Customer review from NYX Professional Makeup

Dee70
3 months ago

Amazing 💥💥

I work at high end make up counters and I’ve tried them all - absolutely love this & the price !!! Espresso, great for dark colored hair , great staying power and paired it up w the Lift & Snatch Brow Tint Pen couldn’t be happier - 💕

Customer review from NYX Professional Makeup

Madgrl
4 months ago

BAD compared to discontinued brow mascara

This is genuinely a BAD product in comparison to the tinted brow mascara. I have no idea why you thought it was a good idea to discontinue that product. This one leaves marks all above and below my eyebrows and makes it look like a toddler did them. Have some common sense and bring the Tinted Brow Mascara back, seriously. You lost a loyal customer with this nonsense. I’ll now be trying to find another brand now that compares to the NYX Tinted Brow Mascara. Rethink your terrible decision, please. Why do people always have to replace good products with horrible ones?

Customer review from NYX Professional Makeup

Response from NYX Professional Makeup

NYX Professional Makeup4 months ago

Hi there! Thank you for reaching out about our Thick It. Stick It! Brow Gel. We're truly sorry to hear about your profound disappointment with our current brow product and the frustration caused by discontinuing the Tinted Brow Mascara. We understand how upsetting it is when a beloved product changes, and we regret this new one didn't meet your expectations. Your loyalty is invaluable, and we appreciate your honest feedback.

Z
5 months ago
from Phoenix AZ
Verified PurchaserYes

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Easy to apply

Only used once so far not bad.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product

Ann Marie
7 months ago
Verified PurchaserYes

Perfect eyebrows

Love love this sticky eyebrow gel. Helps me a ton to shape and hold my eyebrows in place all day at a minimum price.