Thick It. Stick It! Thickening Brow Mascara
Product Details
Web ID: 13467841Reliable Product
[This review was collected as part of a promotion.] I really like this gel: it goes on easily and stays where you put it, It stays on all day and doesn't flake off, which is a big improvement over previous generations of a product like this.
Recommends this product
Customer review from NYX Professional Makeup
Why replace an excellent product with this?
I'll never understand why companies discontinue an excellent product and replace it with something subpar. I used the Tinted Brow Mascara for years and was very disappointed to see it discontinued. I tried this as a replacement and it's just horrible. It leaves little fiber specks behind every time. Not only will I never buy this again, I'm going to discard the tube I have because it is more trouble than it is worth. Swing and a miss, NYX.
Customer review from NYX Professional Makeup
Response from NYX Professional Makeup
Hi there! Thank you for reaching out about our Thick it. Stick it! Brow Gel. We are sorry that this product did not meet your expectations. Although this is upsetting to hear, we appreciate your feedback because it helps us to improve. We will be sure to pass your valuable comments along to others on our team for consideration. It is our hope that you have better success trying our products in the future!
Saved the day!!
My barely have brows, they’re so light. This product in Espresso saved the day! I will always keep a tube or two.
Recommends this product
Customer review from NYX Professional Makeup
No brows? How to fix with thick it stick it brow.
Love this for my very sparse, no tail brows! I use a smaller spoolie to create a tail and then run a small amount on the front of brows. Let it dry. Then I use lift and snatch pen in ash blonde to make fake hairs Finally add some translucent setting powder to thicken and lighten/soften and set the color.. It creates the best results for my non existent brows and last ALL DAY LONG. IT WILL NOT DISAPPEAR!! I use cool blonde for the best match. It has the best ashy soft brown color (no red at all!) to match my hair color (blonde). I bought over 10 of these just because I am always afraid of something no longer being available and I have never used a better brow product. I’ve tried everything! This is it!!
Recommends this product
Customer review from NYX Professional Makeup
Great inexpensive brow mascara
Just as good as Benefit Gimme Brow, if not better and a fraction of the price.
Love it ! Easy to use!
Great for filling in- not for defining - stays on all day!
Recommends this product
Customer review from NYX Professional Makeup
Inexpensive and quality
It doesn’t really have a smell, which I like. It’s really inexpensive and it does the job! It works well with my foundation as well. It feels like it should cost a lot more than it does 

Customer review from influenster.com
Not for me
This product is not for me. I have tried it a couple of different times and it comes off too heavy looking. Instead of thicker looking eye brows that just looked overly painted on or something. And it could very well be user error.
Customer review from NYX Professional Makeup
Response from NYX Professional Makeup
Hi there! Thank you for sharing with us some feedback on our Thick it. Stick it. Brow Gel. We are sorry to hear that this product was not your favorite. Consumer feedback is very important to us and allows us to improve upon our products and services. We thank you for giving this product a try as we will be passing on your comments to others in our team. We hope you will try more of our other products in the near future with greater satisfaction in the results. XOXO