PÜRHydraGel Lift Under-Eye Primer

4.4 (31)

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Achieve perfect eye makeup application with this all-in-one eye primer that preps, smooths and hydrates the skin for enhanced makeup and concealer wear throughout the day. A unique encapsulated water complex delivers an instant cooling effect on contact while also hydrating the skin for a brighter, firmer, lifted look.

Product Features
- WHAT IT DOES:
- Provides long-lasting, deep hydration
- Helps reduce the appearance of puffiness and dark circles around the eye
- Instantly blurs imperfections for a soft-focus look
- Helps improve microcirculation to diminish the look of tired eyes
- Helps to protect skin from environmental stressors
- Made in the USA
- HOW TO USE:
- Apply HydraGel Lift under the eye area and/or on top of the lid to instantly blur imperfections and extend the performance of concealer
- Use with 4-In-1 Pressed Mineral Makeup, Fully Charged Mascara, Skin Perfecting Powder
- Clean ingredients: formulated without parabens, sulfates, mineral oils, silicone, petroleum & phthalates.
- Vegan: free from the use of animal products, by-products or GMOs.
- Cruelty free: rigorous standards prohibit the use of animal testing at all stages of the production process.
Shipping & Returns
- This item qualifies for Free Shipping with minimum purchase! exclusions & details
- Our Normal Gift Boxing is not available for this item.
- For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.4/5

31 star ratings & reviews

24

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2

2

2

7 months ago

from Houston, TX

TRY IT

This product is amazing! In fact I think all PUR products do what they claim, but this is my favorite. It feels good on, and your skin feels so supple after using it. LOVE it! Buying more, this product should never ever go away!

Recommends this product

Customer review from Astral Health & Beauty Inc.

2 years ago

♡ how this feels on

Love the way my skin looks after applying - lightweight and lush ♡

Customer review from Astral Health & Beauty Inc.

2 years ago

Use This First!!

This works GREAT on my puffy under eye area. But, I had to learn how to optimize its use. I noticed some of my lotions claim to plump lines to smooth them - this plumps my undeelr eye bags even more! I have to use the Hydraeye Lift first, and let it set for 10 minutes or so. I also avoid layering a moisturizer over it so I don't have to worry if it has "plumping" effects. Try this out, I hope it works for you too!

Customer review from Astral Health & Beauty Inc.

2 years ago

Really Works For Me

I sometimes have puffy "pillows" under my eyes. The HydraGel Lift works! Puffiness is tightened and smoothed away after a few minutes, and shockingly lasts for 2-3 days. This is like magic for me, and really takes years off my appearance, and I look less tired for sure. Bonus: I found an old stick and it still works! It has to be at least 5 years old. I don't wear make up so can't say how it works as a Primer.

Customer review from Astral Health & Beauty Inc.

3 years ago

Love all PUR products

I have recently re-introduced myself to PUR after retiring, and wish I had not stopped using them for the past year. I absolutely love everything I have ever tried in the line.

Customer review from Astral Health & Beauty Inc.

3 years ago

Like a kiss for tired eyes!

I love this product! It refreshes my eyes and primes them before my concealer is applied. Thank you!

Customer review from Astral Health & Beauty Inc.

3 years ago

Refreshing Eye Stick

This eye primer has an amazing feeling to your upper/lower lid and the delicate skin below your eye. As you apply this primer, there's a cool sensation at the end of the night, allows you to close your eyes, and sleep peacefully by hydrating at the same time. My husband and I both use it and love it!

Customer review from Astral Health & Beauty Inc.

3 years ago

LOVE this!

Cooling soothing aaahhhh.... Feels so nice and helps my eyes perk up. A treat!

Customer review from Astral Health & Beauty Inc.