Straight Up Volumizing Peptide Mascara

4.4 (1,069)
$29.00
Size:Standard
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Product details

Web ID: 16917999
Straight Up Volumizing Peptide Mascara in HD Black (the ultimate black) is a smudge-free mascara that delivers 12 hours of full lift and volume.

  • Product Features

    • WHAT IT IS:
    • A mascara made in the USA
    • WHAT IT DOES:
    • Helps strengthen, revitalize and thicken lashes; smudge free, flake free and long wearing; plush brush lays on the drama
    • INGREDIENT HIGHLIGHTS:
    • Pro peptide helps strengthen, redensify and nourish for healthier-looking, fortified lashes
    • Tri-locking system delivers smudge-free, flake-free wear
    • HOW TO USE:
    • For wide-awake eyes, hold brush horizontally to coat each lash
    • For more volume, apply additional coats
    • Remove easily with RMS Beauty Ultimate Makeup Remover Wipes (sold separately)
    • CONSCIOUS INGREDIENTS: This product is formulated in adherence to the Conscious Ingredients List
    • PACKAGED WITH CARE: Both the primary and secondary packaging of this product meets at least one of the Packaged with Care requirements
    • CRUELTY FREE: This product has not been tested on animals in any form or at any stage of development, production, or supply chain
    • VEGAN: Formulated and produced without the use of any animal-derived ingredients or by-products

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
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    Step 3

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    Straight Up Volumizing Peptide Mascara

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Ratings & Reviews

Here's what customers think
  • This high-quality mascara provides excellent volume, length, and definition to lashes without clumping or flaking.
  • The smooth, buildable formula creates a natural, feathery look that lasts all day without smudging or transferring.
  • The nourishing formula with peptides helps condition and strengthen lashes, making it suitable for sensitive eyes.
  • While the brush may be too large for some users, the overall performance and results of this mascara are very satisfactory.
AI-generated summary from 1,068 customers reviews.
4.4/5

1,069 star ratings, 1,068 reviews

Write a Review
69.9% of reviews have 5 stars
747
11.8% of reviews have 4 stars
126
8.7% of reviews have 3 stars
93
4.6% of reviews have 2 stars
49
5.1% of reviews have 1 star
54

23 customer images

1,068 reviews
Conni P.
4 days ago
Incentivized review

Love the clean ingredients in RMS

It’s great when you know, the mascara is good for your eyelashes and eyes That’s what I love about RMS make up that our skin absorbs everything and I so appreciate the clean ingredients

Customer review from RMS Beauty

External reviewer
7 days ago
Incentivized review

I got a travel size

I got a travel size to try out. Love the formula - it goes on smooth, makes my lashes look fluffy & defined. It stayed in place very well and didn't irritate my often itchy lashline. BUT the color is very harsh and looks so fake and obvious that I'm wearing mascara. I won't be purchasing more until you offer a dark brown color.

Customer review from RMS Beauty

tricia
8 days ago
Incentivized review

Love the mascara, hate the brush

I miss the smaller profile brush. This brush is HUGE. It's hard to apply, when you pull it out it gets chunks all over the edge of the container. The mascara is great. Long-lasting, builds well, no toxic smells.

Customer review from RMS Beauty

Laura M.
9 days ago
Incentivized review

Doesn’t burn and actually works!

The first mascara that doesn’t burn my eyes and that is actually bringing my inward curling lashes I haven’t been wearing mascara for years and now I can.

Customer review from RMS Beauty

Julie F.
11 days ago
Incentivized review

I didn't like the brush

I didn't like the brush size of this product. I found it harder to use. The formula was nice & the color intense. I kept the product & just used a different brush from another brand I had in my cosmetic case.

Customer review from RMS Beauty

Sally
11 days ago

When not clumpy, I love it!

I really liked this mascara initially as wanted something natural. After a few successful uses it started coming out of the tube with clumpy parts. It's workable (I have to brush out the clumps from my eyelashes & still a bit too much product) but I preferred it the initial way. I really like the brush, just the product does clump coming out.

Customer review from RMS Beauty

Katie M.
12 days ago
Incentivized review

A great mascara

I surprisingly LOVE this mascara. After using tons of conventional mascaras and having issues with eye irritation, this one has caused no issues and looks beautiful but natural. It's easy to remove and I'm so glad I gave it a go. I haven't experienced any flaking yet or fallout.

Customer review from RMS Beauty

Kim M.
12 days ago
Incentivized review

The best, non irritating mascara

The best, non irritating mascara I've ever used. Love how long it lasts too.

Customer review from RMS Beauty