Born This Way Undetectable Medium-To-Full Coverage Foundation, 1 oz.

4.2 (29)
$48.00
Offers & perks
LGBTQ Founded
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Product details

Web ID: 22284310
This hydrating, weightless foundation masterfully diffuses the line between makeup and skin. Twenty-four-hour wear and natural-looking coverage so undetectable, they'll think you were Born This Way.

  • Product Features

    • WHAT IT IS:
    • Foundation with a natural finish and 24-hour wear
    • WHAT IT DOES:
    • Reduces appearance of pores; improves appearance of skin tone; color true for 24 hours; 24-hour hydration; transfer resistant, waterproof, perspiration-proof, humidity-proof, fadeproof, crease-proof, non-caking, non-poring, non-streaking, photo friendly
    • INGREDIENT HIGHLIGHTS:
    • Hyaluronic acid, glycerin and vitamin E
    • HOW TO USE:
    • Apply with fingertips or a brush
    • Start at center of the face and work outward
    • Apply more to achieve desired coverage
    • Pro Tip: For a sheer and radiant look, mix Hangover Primer (sold separately) with your Born This Way Foundation
    • USE WITH:
    • Born This Way Super Coverage Concealer
    • Born This Way Ethereal Light Concealer
    • Born This Way Setting Powder
    • Makeup Insurance Setting Spray

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

Here's what customers think
  • The product offers excellent coverage and a natural, long-lasting finish.
  • Customers found the formula to be lightweight, buildable, and hydrating, providing a flawless, skin-like appearance even on oily skin.
  • The wide shade range allowed many users to find a suitable color match.
  • While the product may not last as long as some other foundations, the overall consensus is that this is a high-quality, outstanding foundation.
AI-generated summary from 9 customers reviews.
4.2/5

29 star ratings, 9 reviews

Write a Review
75.9% of reviews have 5 stars
22
6.9% of reviews have 4 stars
2
0.0% of reviews have 3 stars
0
0.0% of reviews have 2 stars
0
17.2% of reviews have 1 star
5

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

3 customer images

9 reviews
JulB
20 days ago

Still Haven't Received It

Still Haven't Received It

Macy's customer
22 days ago

Can’t rate something that I never received.

I never received it so I can’t rate it

Naomi33463
30 days ago
from Greenacres

On average, customers rate the Oil-absorbing/moisturizing of this item as Oil-absorbing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Favorite Foundation For Humid Weather

Great variety of shades and with their settling. powder holds up to S. Fl heat. I work as a sales rep. and its outstanding.

On average, customers rate the Oil-absorbing/moisturizing of this item as Oil-absorbing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product

Laura
1 month ago
from 505 Knobs Rd

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Too Faced

I had to return this as it was the wrong color, but if it was the correct color it went on smooth and felt great on my skin.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product

Idalmis
1 month ago

The perfect color for my skin!!

The perfect color for my skin and a great price. I recommend it; it covers all your blemishes.

neela
2 months ago
from New York

a must buy

I have tried a lot of foundation and none of them were a match, always oxidizing darker after an hour. This foundation seems to be a perfect match and looks flawless. last all day and beautiful finish. highly recommended

Lpaquette
3 months ago
from California

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Love it!

This foundation is great,I did have to try a few different shades to get it right though. Make sure to color match,they do come out darker than expected.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product

Nayeli
4 months ago
from Bakersfield,Ca

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Love it

Long lasting and very good coverage

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Recommends this product