24/7 Eyeshadow

4.3 (428)
$23.00
Offers & perks
Women Founded
See offer details

Product details

Web ID: 11970803
Create long-lasting, versatile eye makeup looks with the Urban Decay 24/7 Shadow singles in smooth, high-pigment colors and four finishes for every mood: matte, satin, shimmer and metallic. The velvety-soft eyeshadow formula glides on smoothly in an array of vibrant shades ranging from soft neutrals and warm browns to golden, bronze shimmers and rich jewel tones. These supercharged, caffeine-packed Urban Decay eyeshadows blend seamlessly and can be applied wet or dry with a finger or brush to brighten and enhance the eyes.

  • Product Features

    • Product Size: 0.06-oz.
    • WHAT IT DOES:
    • Creamy eyeshadow singles deliver high-performance, ultra-velvety, supercharged colors and finishes
    • Long-lasting wear of up to 12 hours
    • HOW TO USE:
    • First, prime lids with Eyeshadow Primer Potion for more vibrant, crease-free color that lasts all day
    • For even bolder, richer color, use a corresponding 24/7 Glide-On Eyeliner Pencil as an allover base
    • Apply the high-pigment eyeshadow using any Urban Decay Pro Eyeshadow Brush or use your fingertips for intense pigment payoff
    • Use wet or dry; mist your brush with All Nighter Long-Lasting Makeup Setting Spray before using shimmers to create a foiled, almost-wet effect; for mattes, dip brush into shadows first before misting with All Nighter for longer-lasting color
    • Finally, lock down your makeup look for up to 16 hours with All Nighter Long-Lasting Makeup Setting Spray

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may not be shipped to District of Columbia
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.3/5

428 star ratings, 374 reviews

Write a Review
65.7% of reviews have 5 stars
281
16.6% of reviews have 4 stars
71
6.8% of reviews have 3 stars
29
4.2% of reviews have 2 stars
18
6.8% of reviews have 1 star
29

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

167 customer images

  • Best eye color ever, Tonic!
  • After many layers, this is all the darker it would get
  • Just a small example of my collection
374 reviews
Itscj
9 days ago
from Long Beach, CA

Messy

The colors I bought are great but a few are so “powdery” that the eyeshadow winds up all over my face. I apply with a brush - the same one I use with Clinique eyeshadow which stays on my eyelids.

Customer review from urbandecay.com

Cancar
10 days ago

Quality

Quality products, beautiful color . The shadow blends exceptionally well

Customer review from urbandecay.com

CassieZoo
23 days ago
from Roberts, Montana

Amazing Eye Shadow!

Love my new eye shadow!! So glad you had it!! Very Happy!!

Recommends this product

  • Photo from CassieZoo

Customer review from urbandecay.com

Acglitz
1 month ago
from Houston

Bring old colors back

Great product but please bring the old colors back. Baked, x, vanilla. Why change what’s working and selling.

Recommends this product

Customer review from urbandecay.com

Writer in Texas
2 months ago
from Tx

On average, customers rate the Sheer/bold of this item as Bold.

Only product my wife has used for many years

Great consistency and quality

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product

Iowa
2 months ago

Missing busted

Plz bring back Busted. Great color. Miss it. It is more than just dark brown.

  • Photo from Iowa
  • Photo from Iowa

Customer review from urbandecay.com

Response from urbandecay.com

Consumer Care Center2 months ago

Hello! Thank you for sharing your feedback on our 24/7 Shadow in the shade Busted. We understand you love this product and have passed your comments along for future consideration. We truly value your input and invite you to explore the shades available to discover a new favorite. Keep exploring more at UD!

Amber B
2 months ago
from Buffalo NY

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Just Right

Pretty color

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product

Deedee
3 months ago
from Los Angeles

On average, customers rate the Oil-absorbing/moisturizing of this item as Oil-absorbing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Intensely Beautiful Product

I’ve purchased this product several times before, and it never disappoints. I wanted an intense gold color that I could use to highlight over lipstick or gloss. It blends nicely. It was easy to access in the store, and there was a representative available to answer any questions that I might have had.

On average, customers rate the Oil-absorbing/moisturizing of this item as Oil-absorbing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product