24/7 Eyeshadow

4.3 (430)
$23.00
Offers & perks
Free gift with purchase
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Women Founded
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Product details

Web ID: 11970803
Create long-lasting, versatile eye makeup looks with the Urban Decay 24/7 Shadow singles in smooth, high-pigment colors and four finishes for every mood: matte, satin, shimmer and metallic. The velvety-soft eyeshadow formula glides on smoothly in an array of vibrant shades ranging from soft neutrals and warm browns to golden, bronze shimmers and rich jewel tones. These supercharged, caffeine-packed Urban Decay eyeshadows blend seamlessly and can be applied wet or dry with a finger or brush to brighten and enhance the eyes.

  • Product Features

    • Product Size: 0.06-oz.
    • WHAT IT DOES:
    • Creamy eyeshadow singles deliver high-performance, ultra-velvety, supercharged colors and finishes
    • Long-lasting wear of up to 12 hours
    • HOW TO USE:
    • First, prime lids with Eyeshadow Primer Potion for more vibrant, crease-free color that lasts all day
    • For even bolder, richer color, use a corresponding 24/7 Glide-On Eyeliner Pencil as an allover base
    • Apply the high-pigment eyeshadow using any Urban Decay Pro Eyeshadow Brush or use your fingertips for intense pigment payoff
    • Use wet or dry; mist your brush with All Nighter Long-Lasting Makeup Setting Spray before using shimmers to create a foiled, almost-wet effect; for mattes, dip brush into shadows first before misting with All Nighter for longer-lasting color
    • Finally, lock down your makeup look for up to 16 hours with All Nighter Long-Lasting Makeup Setting Spray

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may not be shipped to District of Columbia
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.3/5

430 star ratings, 376 reviews

Write a Review
65.8% of reviews have 5 stars
283
16.5% of reviews have 4 stars
71
6.7% of reviews have 3 stars
29
4.2% of reviews have 2 stars
18
6.7% of reviews have 1 star
29

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

167 customer images

  • Best eye color ever, Tonic!
  • After many layers, this is all the darker it would get
  • Just a small example of my collection
376 reviews
Embee
5 days ago

Nice shadow

A little bit goes a long way. The shadow has sticking power so really no need for touch ups. The colors are very pretty and the sparklies really sparkle.

Nanr 8
8 days ago

Love these shadows

I love this shadow but please please bring back EMBER I have used everyday since that color came out! I’m almost out again.

Customer review from urbandecay.com

Itscj
24 days ago
from Long Beach, CA

Messy

The colors I bought are great but a few are so “powdery” that the eyeshadow winds up all over my face. I apply with a brush - the same one I use with Clinique eyeshadow which stays on my eyelids.

Customer review from urbandecay.com

Cancar
25 days ago

Quality

Quality products, beautiful color . The shadow blends exceptionally well

Customer review from urbandecay.com

CassieZoo
1 month ago
from Roberts, Montana

Amazing Eye Shadow!

Love my new eye shadow!! So glad you had it!! Very Happy!!

Recommends this product

  • Photo from CassieZoo

Customer review from urbandecay.com

Acglitz
2 months ago
from Houston

Bring old colors back

Great product but please bring the old colors back. Baked, x, vanilla. Why change what’s working and selling.

Recommends this product

Customer review from urbandecay.com

Writer in Texas
2 months ago
from Tx

On average, customers rate the Sheer/bold of this item as Bold.

Only product my wife has used for many years

Great consistency and quality

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product

Iowa
2 months ago

Missing busted

Plz bring back Busted. Great color. Miss it. It is more than just dark brown.

  • Photo from Iowa
  • Photo from Iowa

Customer review from urbandecay.com

Response from urbandecay.com

Consumer Care Center2 months ago

Hello! Thank you for sharing your feedback on our 24/7 Shadow in the shade Busted. We understand you love this product and have passed your comments along for future consideration. We truly value your input and invite you to explore the shades available to discover a new favorite. Keep exploring more at UD!