24/7 Waterline Eyeliner Pencil

4.6 (10,237)
$23.00
640 customers purchased
Offers & perks
Women Founded
See offer details

Product details

Web ID: 2431017
"Urban Decay specifically developed 24/7 Waterline Eye Pencil for use on the inner rim in the waterline. The creamy, demi-matte pencil lays down waterproof color that lasts all day. It's a liner like no other. Our 24/7 Waterline Eye Pencil glides on easily with no tugging. After the color sets, it won't budge. This waterline safe eyeliner comes in 6 NEW shades including nude eyeliner and brown eyeliner perfect for creating a bright, open-eyed effect."

  • Product Features

    • Shades include:
    • Legend - black
    • Push - navy
    • Rail - brown
    • Mood - charcoal
    • Street - green
    • WHAT IT DOES:
    • So you can easily tell the difference between 24/7 Eye Pencil and 24/7 Waterline Eye Pencil, Urban Decay gave 24/7 Waterline a shade-matched ombré gradient that fades to black, with a matte black cap and end
    • UD's 24/7 formula doesn't contain any mineral oil, paraffin or preservatives

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may not be shipped to District of Columbia
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.6/5

10,237 star ratings, 10,196 reviews

Write a Review
77.2% of reviews have 5 stars
7904
14.6% of reviews have 4 stars
1494
4.2% of reviews have 3 stars
429
1.8% of reviews have 2 stars
185
2.2% of reviews have 1 star
225

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

1932 customer images

10,196 reviews
quynhtrang123_5339
5 days ago
Incentivized review

Good

Urban Decay’s 24/7 Waterproof Waterline Liner Pencil delivers rich, intense color with a smooth, creamy formula that glides on effortlessly without tugging, even on the sensitive waterline. Once applied, it sets quickly and truly stays put, resisting smudging, tears, and humidity throughout the day. The pigmentation is strong in a single swipe, making it easy to achieve a defined or dramatic eye look with minimal effort. While the soft texture may require sharpening to keep a precise tip, its long-lasting, waterproof performance makes it a reliable go-to liner for all-day wear.

Customer review from influenster.com

luizabiza_9970
5 days ago
Incentivized review

Comfortable on the waterline with strong color pay

I’ve been using this eyeliner on my waterline and it’s been really reliable. The formula is smooth and creamy without feeling overly soft, so it applies easily without tugging. It feels lightweight and comfortable, which matters for that area. The color payoff is strong in one pass and stays intense throughout the day. Once it sets, it doesn’t transfer or smudge, even with long wear. Overall, it’s easy to apply, stays put, and holds up exactly as promised.

  • Photo from luizabiza_9970

Customer review from influenster.com

Krzekurly
6 days ago

The best eyeliner

I’ve been using this specific urban decay eyeliner for 11 years and it’s the absolute best. It stays on all day even when working strenuous jobs and all of the colors are beautiful. My favorite of all eyeliners.

Customer review from urbandecay.com

diya03_7791
7 days ago
Incentivized review

Great

This is a great eyeliner. It’s very consistent. Has a nice texture. It’s very creamy great pigmentation last all day and it’s very durable. I definitely recommend getting this.

  • Photo from diya03_7791

Customer review from influenster.com

meganm616_1609
7 days ago
Incentivized review

Eyeliner

Easy to apply. Great coverage. Rubs off easily and causes no irritation. A great addition to a night out look. Will need to get more colors! Recommend to all

Customer review from influenster.com

Vere
9 days ago

Met expectations

great texture - goes on easily - great colors - I purchased 4 different colors. Would buy again - a great price point.

Customer review from urbandecay.com

Jaydee
9 days ago

Meh for the price

Lasted through most of the day and went on great but you get the smallest amount. I dont think this is worth the cost. You’d have to buy it every month where other brands last up to 6

Customer review from urbandecay.com

Purple for hazel eyes
12 days ago
from Scottsdale, Arizona

Eye pencil

This is the 2nd time I bought this eye pencil. Love it! Highly recommended for hazel eyes

Recommends this product

Customer review from urbandecay.com