Purple Shampoo, 12 oz.

4.7 (497)
$20.00

Product Details

Web ID: 13855687

Verb Purple Shampoo cleanses and brightens to bring blondes back to life. Formulated with professional-grade violet pigment and açaí extract, this shampoo was designed to help neutralize brassy yellow hues in blonde, gray and silver hair.

  • Product Features

    • WHAT IT DOES:
    • Neutralizes brassy yellow hues
    • Gently cleanses and brightens hair
    • For all hair types with natural or color-treated blonde, gray or silver tones
    • INGREDIENT HIGHLIGHTS:
    • Violet pigment helps cancel out brassy yellow tones
    • Açaí extract from the purple superfruit is rich in antioxidants that help provide extra moisture
    • Coconut fatty acids, which are easily absorbed by hair, help hydrate and nourish
    • Frankincense oil helps add shine and moisture to hair
    • HOW TO USE:
    • Apply Purple Shampoo evenly throughout hair from roots to ends, which will ensure consistent coverage and even toning
    • Massage into wet hair, lather well and rinse
    • Follow with Verb Purple Mask
    • Use as needed
    • RESULTS:
    • Purple Shampoo reduces brassiness by 24% after just one use*
    • 100% of consumers saw toning and shine after just one use of Purple Shampoo**
    • *In a third-party lab setting tested on 10 hair samples, Purple Shampoo proved to reduce brassiness by 24% on average when used alone one time
    • **Based on a study carried out by a third-party lab over 28 days with 10 participants, using Purple Shampoo 3-7 times per week

  • Materials & Care

    • Product labels for all quilted items (filled apparel, home textiles, and accessories) are available online.

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.7/5

497 star ratings & reviews

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On average, customers rate the Daily use/use as treatment of this item as Use as treatment.

26 days ago

On average, customers rate the Daily use/use as treatment of this item as Use as treatment.

Nice shampoo!

Leaves hair soft. Lots of lather. Tones down any yellow in gray hair. Doesn’t stain shower.

On average, customers rate the Daily use/use as treatment of this item as Use as treatment.

Recommends this product

4 months ago

Great for the grey hairs in dark hair.

[This review was collected as part of a promotion.] I like that it makes my grey hairs a little less overpowering.

Customer review from Verb

5 months ago

Brightens my highlights

[This review was collected as part of a promotion.] I’ve used the purple shampoo for the last year in a half about 2 times a week. It has helped keep my highlighted hair bright and toned in between salon visits.

Customer review from Verb

6 months ago
Received Free ProductNo

TOTALLY WORTH IT.

I wanted salon quality. What I got was better and more affordable!!!

Customer review from Verb

6 months ago
Received Free ProductNo

Perfect blonde shampoo

This is the best blonde shampoo. The color is vibrant and thick. It leaves my blonde looking bright and never leaves any purple behind. Also doesn’t stain my shower, major plus.

Customer review from Verb

7 months ago
Received Free ProductNo

get it!

Love all my Verb products! Affordable and high quality.

Customer review from Verb

7 months ago
Received Free ProductNo

Best purple shampoo!

Best purple shampoo I've used. Keeps my highlights from ever getting brassy. My stylist couldn't believe how light my hair still is.

Customer review from Verb

8 months ago
Received Free ProductNo

Better than the others

I have tried other purple shampoos and they have left my hair dry and brittle. This product does not leave my hair feeling so rough, in fact, my hair feels very smooth. Also, I love the icy platinum tones this shampoo brings out.

Customer review from Verb