Diverse Owned Brands

(300)

Asian American and Pacific Islander-Owned Businesses

Black-Owned Businesses

Latino and Hispanic-Owned Businesses

LGBTQ-Owned Businesses

Women-Owned Businesses

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RMS Beauty
Magic Luminizer
Current price $40.00; ;
free gift with purchase
Women Founded
(1,080)
IT Cosmetics
Bye Bye Pores Pressed Translucent Setting Powder
Current price $32.00; ;
free gift with purchase
Women Founded
(1,523)
Laura Mercier
Tinted Moisturizer Blurred Matte SPF 30, 1.522 oz.
Current price $50.00; ;
free gift with purchase
(117)
Red Flower
Italian Blood Orange Softening Lotion, 10.2 oz
Current price $36.00; ;
Well People
Power Palette Eyeshadow
Current price $23.00; ;
LGBTQ Founded
(9)
Black Friday Deal
JLo Beauty
That Star Filter Complexion Booster
Current price $27.30; 30% off;
Previous price $39.00
(955)
Laura Mercier
Lip Glacé Lip Gloss
Current price $32.00; ;
free gift with purchase
(974)
Estée Lauder
Glossy Glaze Sheer Tinted Lip Oil
Current price $29.00; ;
free gift with purchase
Spend $100, Get More!
(554)
Laura Mercier
Real Flawless Weightless Perfecting Concealer
Current price $33.00; ;
free gift with purchase
(39)
Borghese
Fluido Protettivo Advanced Spa Lift For Eyes, 1-oz.
Current price $55.00; ;
Women Founded
(91)
IT Cosmetics
Brow Power Universal Eyebrow Pencil
Current price $26.00; ;
free gift with purchase
Women Founded
(1,924)
Sunday Riley
8-Pc. Mini Wake Up With Me Skincare Set
Current price $59.00; ;
(6)
Black Friday Deal
AVYA
Skincare Gentle Cleanser Non Foaming Face Wash
Current price $14.00; 50% off;
Previous price $28.00
(9)
The Crème Shop
Double Cleanse
Current price $10.00; ;
(3)
IT Cosmetics
Confidence In A Gel Cream Moisturizer
Current price $59.00; ;
free gift with purchase
Women Founded
(2,012)
Koh Gen Do
Maifanshi Makeup Color Base, 0.88 oz.
Current price $99.00; ;
free gift with purchase
(38)
Estée Lauder
Advanced Night Repair Synchronized Multi-Recovery Complex Serum
Current price From $20.00 to $258.00; ;
free gift with purchase
Spend $100, Get More!
(24,711)
Estée Lauder
Perfectionist Pro Rapid Brightening Treatment Face Serum with Ferment3 + Vitamin C, 1 oz.
Current price From $95.00 to $135.00; ;
free gift with purchase
Spend $100, Get More!
(1,029)
bareMinerals
Lip Gloss-Balm, 0.13 oz.
Current price $23.00; ;
Women Founded
(333)
Borghese
Occhi Ristorativo Eye Cream, 0.5-oz.
Current price $63.00; ;
Women Founded
(70)
Sunday Riley
JUNO Antioxidant + Superfood Face Oil
Current price From $36.00 to $72.00; ;
(243)
bareMinerals
Mineralist Micro-Defining Brow Pencil
Current price $23.00; ;
Women Founded
(79)
Sunday Riley
C.E.O. Vitamin C Rich Hydration Cream
Current price From $22.00 to $65.00; ;
(372)
Tarte
Travel-Size Maracuja Juicy Lip Plump
Current price $15.00; ;
Women Founded
(199)
Laura Geller Beauty
Spackle Skin Perfecting Primer: Hydrate
Current price $36.00; ;
Women Founded
(5)
Tarte
Creaseless Creamy Concealer
Current price $32.00; ;
Women Founded
(60)
bareMinerals
Mineralist Lasting Waterproof Eyeliner
Current price $22.00; ;
Women Founded
(375)
Red Flower
Palo Santo Softening Lotion, 10.2 oz
Current price $36.00; ;
(4)
Fashion Fair
Iconic Lipstick
Current price $29.00; ;
Black Owned
(704)
RMS Beauty
Straight Line Kohl Eye Pencil
Current price $25.00; ;
free gift with purchase
Women Founded
(602)
RMS Beauty
Legendary Lip Oil
Current price $25.00; ;
free gift with purchase
Women Founded
(908)
RMS Beauty
Back2Brow Pencil
Current price $27.00; ;
free gift with purchase
Women Founded
(394)
Borghese
Crema Ristorativo-24 Continuous Hydration Moisturizer, 1 oz
Current price $84.00; ;
Women Founded
(93)
Borghese
Intensive Age Defying Exfoliator, 3.5 oz.
Current price $43.00; ;
Women Founded
(78)
Tarte
Maracuja Juicy Lip Balm
Current price $27.00; ;
Women Founded
(1,650)
Anastasia Beverly Hills
Beauty Balm Serum Boosted Skin Tint, 0.6 oz.
Current price $42.00; ;
(1,100)
Red Flower
Moonflower Purifying Body Wash, 10.2 oz.
Current price $32.00; ;
(1)
Sunday Riley
Pink Drink Firming Resurfacing Essence
Current price $48.00; ;
(282)
Well People
Expressionist Clear Brow Gel
Current price $14.00; ;
LGBTQ Founded
(1)
Grande Cosmetics
GrandeBROW Brow Enhancing Serum - Travel Size
Current price $38.00; ;
Women Founded
(1,422)
Urban Decay
Vice Hydrating Lipstick
Current price $21.00; ;
Women Founded
(3,756)
Black Friday Deal
AVYA
Hydroveda Glow, Firm and Soothe Trio Set, 3 Piece
Now $74.50; 50% off;
Previous price $149.00;
(4)
Black Friday Deal
Tarte
Big Ego Sketch & Set Brow Pencil & Tinted Gel
Current price $13.00; 50% off;
Previous price $26.00
Women Founded
(452)
IT Cosmetics
Confidence In Your Beauty Sleep Triple Antioxidant Brightening Serum, 30 ml
Current price $62.00; ;
free gift with purchase
Women Founded
(3,391)
Black Friday Deal
PURECODE
UV + Heat Protector Spray With Argan Oil, 3.38 oz.
Current price $13.29; 30% off;
Previous price $18.99
(26)
Red Flower
French Lavender Purifying Body Wash, 10.2 oz.
Current price $32.00; ;
(1)
Black Friday Deal
AVYA
New Honey and Amber Scrub Exfoliating Scrub, 120 ml
Current price $14.00; 50% off;
Previous price $28.00
AAPI Owned
(4)
Estée Lauder
Limited-Edition Advanced Night Repair Synchronized Multi-Recovery Complex Serum with Hyaluronic Acid & Peptides, 50 ml
Current price $128.00; ;
free gift with purchase
Spend $100, Get More!
(20,587)
more colors available
Estée Lauder
12-Pc. Holiday Blockbuster Beauty Gift Set with 9 Full-Size Favorites - Only $90 with any Estée Lauder purchase (A $652 Value!)
Current price From $38.00 to $230.00; ;
Women Founded
(95,280)
Fashion Fair
Skin Priming Serum
Current price $39.00; ;
Black Owned
(189)
Kaja
Jelly Charm Glazed Lip Stain & Blush With Keychain, 0.17 oz.
Current price $25.00; ;
(293)
RMS Beauty
Go Nude Lip Pencil
Current price $25.00; ;
free gift with purchase
Women Founded
(824)
Tarte
Maracuja Juicy Lip Plump Shimmer Glass
Current price $27.00; ;
Women Founded
(416)
Black Friday Deal
HALEYS Beauty
Re-Fine Soft Matte Poreless Primer, 0.25 oz.
Current price $8.40; 30% off;
Previous price $12.00
free gift with purchase
AAPI Owned
(18)
Urban Decay
Hydromaniac Hydrating Dewy Foundation for Dry Skin
Current price $35.00; ;
Women Founded
(3,299)
Anastasia Beverly Hills
Highlighting Duo Pencil
Current price $23.00; ;
(130)
IT Cosmetics
Bye Bye Under Eye Anti-Aging Waterproof Concealer
Current price $30.00; ;
free gift with purchase
Women Founded
(3,649)
Tarte
Maracuja Juicy Lip Balm, Travel Size
Current price $15.00; ;
Women Founded
(2,037)
Tarte
Big Ego Mascara
Current price $28.00; ;
Women Founded
(626)
JLo Beauty
That Limitless Glow Sheet Mask, 3-Pk.
Current price $49.00; ;
(4)

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