they're real! tinted lash primer

4.7 (179)
$29.00

Product Details

Web ID: 2583903

NEW they're real! tinted primer defines AND primes lashes. Wear it alone or with your favorite mascara! When worn alone, the mink-brown primer gives lashes a natural, feathery look. Worn as a primer, it boosts lash length & separation for a beyond belief look.

  • Product Features

    • How to apply:
    • Wiggle the wand at base of lashes then sweep upward from root to tip. Wear alone or layer your favorite mascara on top.
    • Beauty Tip:
    • Wear under they're real! lengthening mascara for dramatically boosted lash length & separation or under roller lash super-curling & lifting mascara for dramatic curl.
    • they’re real! tinted lash primer: 89% said lashes had a natural look*, 91% said it was soft enough to layer on mascara 6 hours later*.
    • Plus they’re real! lengthening mascara: 94% said it defined lashes**, 92% said it boosted length, lift & separation**.
    • *Consumer panel survey on 65 women over 1 week.
    • **Consumer panel survey on 66 women over 1 week.
    • Book a Benefit Browbar appointment near you

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may not be shipped to Hawaii, Armed Forces Europe, Federated States of Micronesia, Puerto Rico, Armed Forces Pacific, Guam, U.S. Virgin Islands, Northern Mariana, Alaska, Marshall Islands, Armed Forces Americas, American Samoa, Palau and the Philippine Islands.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.7/5

179 star ratings, 163 reviews

Write a Review
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On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

2 months ago
from New york

Great product

This protects my lashes under the mascara. Do not need much mascara when using this product and lengthens them.

Recommends this product

4 months ago
from Las Vegas

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Colorful and clean looking

I like what it does to my eyelashes and doesn't leave marks on your eyes like mascara does. Colorful and looks natural and shows how long my eyelashes are. No messy mascata!

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Recommends this product

5 months ago
from Fort Wayne, IN

Nothing Special

I don’t find it to work as well as other primers I have tried. I like the fact that it is tinted, but it doesn’t give volume in my lashes as well as other primers. I would not buy this again.

6 months ago
from Dallas, Texas

Amazing Multi-Use Product! Very Well Done, Benefit!

I'm a super looooong time Benefit fan! (I still miss Maybe Baby lotion every single morning day when I have to use my alternate choice. PLEASE bring back Maybe Baby lotion, Benefit, please!) Anyway, I am so impressed with this product! Not only is it an amazing primer for mascara, but it's an incredible product for those days when you don't have time to do your makeup, but want to look like you at least tried. Haha! It does wonders as a primer for mascara, but it also gives a gorgeous natural look when worn alone. Worn alone, it lasts all day without any issues, and provides the perfect amount of definition and color. I just love it!!! Thanks, Benefit, for another perfect product!!!

Recommends this product

Customer review from benefitcosmetics.com

6 months ago
from Tucson Arizona

Wonderful mascara

I realize this is a primer , but it's great as a stand alone if you want your lashes to pop but you don't want that heavy mascara look or feel. I have issues with mascaras due to allergies and this isn't an issue at all for me. I have brown hair , brown eyes and olive skin and it looks great on my lashes. It gives this natural look, but it also makes the lashes pop. I curl my lashes after one coat and they look great. It feels natural and comes off easy too. This is good stuff. I hope they don't discontinue it.

Recommends this product

Customer review from benefitcosmetics.com

7 months ago
from Illinois

Can't live without it!

I love Benefits Tinted Primer. I have very sparse eye lashes and using this primer helps give my lashes a fuller look after applying my mascara.

Recommends this product

7 months ago
from California

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

A go to product!

This is a good product, it is really a primer but I use it as mascara

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Recommends this product

7 months ago

Nice product.

Love the color and clean application. It's tinted, but still mascara. I want a gentle, rinse out color.