Confidence In A Cream Anti-Aging Hydrating Moisturizer, 4 oz

4.6 (12,310)
$89.00
Size:4 oz
1,808 customers purchased
Offers & perks
Women Founded
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Product details

Web ID: 16570535
The #1 anti-aging cream in America* is now supercharged to deliver two times more potent active ingredients and hydration than the original formula so you can experience even better visible results for wrinkles, firmness, plumpness and more.

  • Product Features

    • SKIN TYPES:
    • For all skin types
    • WHAT IT DOES:
    • Ultra-hydrating, anti-aging face moisturizer now has two times more potent active ingredients to help reverse 10 signs of aging skin in just 2 weeks
    • Paraben and sulfate free
    • KEY INGREDIENTS:
    • 4% Niacinamide helps even skin tone and reduce the look of fine lines/wrinkles
    • 3% Squalane helps hydrate the skin and reinforce the skin moisture barrier
    • 2.5% Peptide-Lipid Complex helps improve elasticity, skin firmness and hydration; it also helps smooth the look of fine lines
    • Hyaluronic acid helps improve hydration for visibly plumper and smoother-looking skin
    • Ceramides help replenish the skin moisture barrier to lock in hydration
    • HOW TO USE:
    • For best results, apply moisturizer to clean skin in the morning and evening
    • Using upward sweeping motions, smooth gently onto face, neck, décolleté and anywhere your skin needs moisture and rejuvenation
    • RESULTS:
    • 100% say skin looks healthier**
    • 96% say skin looks smoother, rejuvenated and hydrated**
    • 94% say skin looks younger**
    • 95% say skin looks more radiant and the overall skin condition improved**
    • *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Cream with Anti-Aging Benefit, Skincare Product Unit Sales, January-December 2021
    • **Based on an 8-week consumer panel survey of 86 women

  • Shipping & Returns

    • These items qualify for Free Shipping with minimum purchase! exclusions & details
    • Our Normal Gift Boxing is not available for these items.
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.6/5

12,310 star ratings, 12,135 reviews

Write a Review
76.4% of reviews have 5 stars
9409
15.5% of reviews have 4 stars
1907
3.9% of reviews have 3 stars
483
1.5% of reviews have 2 stars
182
2.7% of reviews have 1 star
329

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Heavy/light of this item as Neutral.

On average, customers rate the Best for day/best for night of this item as Day or night.

4295 customer images

12,135 reviews
IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz
Honey64
4 days ago
from Utah

Best and favorite moisturizer

This is I am 66 years old and this is been my favorite moisturizer for as long as I can remember and helps with Anti-aging

Customer review from itcosmetics.com

External reviewer
4 days ago
Incentivized review

Love his moisturizer

Love this confidence in a cream hydrating moisturizer! The smell is soothing. The cream is medium thick in consistency and it does a great job plumping and moisturizing my 50yo face!!!

Customer review from influenster.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 2 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 2 oz
andil19_9128
5 days ago
Incentivized review

Great daily moisturizer for dry skin

Great quality moisturizer. Thick without being sticky and helps keep my skin hydrated throughout the day. I use in the morning before make up and is a great base.

Customer review from influenster.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 4 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 4 oz
britt1417_4830
5 days ago
Incentivized review

Hydrate the face

Although I haven’t seen much difference in the find lines I do love how refreshing my face feels after using this product! It’s very smooth and little goes a long way. I usually pop a little on after my nightly shower and even for a little morning pick me up. My skin feels hydrated without too much shine and it’s not sticky at all. All in all love this confidence in a cream oh and the smell is very light almost not even one so that’s a win win in my book!

  • Photo from britt1417_4830

Customer review from influenster.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz
Malak
5 days ago
from San Antonio Texas

Formula Seems Changed

Used to use this for many years and stopped due to high cost. Treated myself to a new jar 2025 and it is NOT the same stuff. It now absorbs quickly into your skin leaving a pasty film on your face instead of the rich buttery/creamy moisturized feeling it had back in 2023/2024. Sad for this and had to return product.

Customer review from itcosmetics.com

Response from itcosmetics.com

ITC CS5 days ago

Hi there! We appreciate you bringing this to our attention. We make every effort to provide the highest quality products for our consumers and want to know whenever a product is not satisfactory. We are so sorry to hear the Confidence in a Cream Anti-Aging Hydrating Moisturizer you recently purchased is not as you expected. We can certainly understand how disappointing this can be. Please accept our sincere apologizes for any inconvenience this may have caused. We would like to speak with you directly about this and respectfully request you call our Customer Service at 1-800-356-5120 anytime Monday-Saturday 9:00 A.M.-5:00 P.M. EST. Please provide the agent answering your call with this case number 44477288. IT would be helpful if you could have the product available when you call. We look forward to speaking with you!

External reviewer
5 days ago
Incentivized review

Best overall moisturizer

Hydrating with out being greasy. Safe for my very sensitive skin

Recommends this product

Customer review from itcosmetics.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 4 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 4 oz
sheenaw10_6590
5 days ago
Incentivized review

Confidence in a cream

I would not use this product again, although it went on smoothly, and it didn’t dry out or leave my skin greasy, it did cause irritation and increased redness.

  • Photo from sheenaw10_6590

Customer review from influenster.com

Response from influenster.com

ITC CS5 days ago

Hi there! We are sorry to hear about the experience you had with our Confidence in a Cream Anti-Aging Hydrating Moisturizer! We would like to speak with you directly about it. Please call our Customer Service at 1-800-356-5120 anytime Monday-Saturday 9:00 A.M.-5:00 P.M. EST. Please provide the agent answering your call with this case number 44479189. IT would be helpful if you could have the product with you when you call. We look forward to speaking with you!

Cecem
5 days ago

Very soothing to my face.

Love it! It's very hydrating, makes my face feel smooth.

Customer review from itcosmetics.com