Confidence In A Cream Anti-Aging Hydrating Moisturizer, 4 oz

4.6 (11,442)
$75.65 (15% off) with code: FRIEND$89.00
Size:4 oz
Offers & perks
Free gift with purchase
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Women Founded
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Product details

Web ID: 16570535
The #1 anti-aging cream in America* is now supercharged to deliver two times more potent active ingredients and hydration than the original formula so you can experience even better visible results for wrinkles, firmness, plumpness and more.
  • Product Features

    • SKIN TYPES:
    • For all skin types
    • WHAT IT DOES:
    • Ultra-hydrating, anti-aging face moisturizer now has two times more potent active ingredients to help reverse 10 signs of aging skin in just 2 weeks
    • Paraben and sulfate free
    • KEY INGREDIENTS:
    • 4% Niacinamide helps even skin tone and reduce the look of fine lines/wrinkles
    • 3% Squalane helps hydrate the skin and reinforce the skin moisture barrier
    • 2.5% Peptide-Lipid Complex helps improve elasticity, skin firmness and hydration; it also helps smooth the look of fine lines
    • Hyaluronic acid helps improve hydration for visibly plumper and smoother-looking skin
    • Ceramides help replenish the skin moisture barrier to lock in hydration
    • HOW TO USE:
    • For best results, apply moisturizer to clean skin in the morning and evening
    • Using upward sweeping motions, smooth gently onto face, neck, décolleté and anywhere your skin needs moisture and rejuvenation
    • RESULTS:
    • 100% say skin looks healthier**
    • 96% say skin looks smoother, rejuvenated and hydrated**
    • 94% say skin looks younger**
    • 95% say skin looks more radiant and the overall skin condition improved**
    • *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Cream with Anti-Aging Benefit, Skincare Product Unit Sales, January-December 2021
    • **Based on an 8-week consumer panel survey of 86 women
  • Shipping & Returns

    • These items qualify for Free Shipping with minimum purchase! exclusions & details
    • Our Normal Gift Boxing is not available for these items.
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.6/5

11,442 star ratings, 11,280 reviews

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76.3% of reviews have 5 stars
8729
15.4% of reviews have 4 stars
1764
3.9% of reviews have 3 stars
448
1.5% of reviews have 2 stars
177
2.8% of reviews have 1 star
324

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Heavy/light of this item as Neutral.

On average, customers rate the Best for day/best for night of this item as Day or night.

3229 customer images

11,280 reviews
IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 4 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 4 oz
juliem348_2422
3 days ago
Incentivized review

A great staple

This is a great moisturizer that should work for any skin type. It has a light lemon scent that is very subtle. It’s creamy and absorbs into my skin without feeling greasy or tacky. This works great under makeup and I haven’t noticed any pilling. I recommend!

  • Photo from juliem348_2422

Customer review from influenster.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz
abbeyl41_2138
3 days ago
Incentivized review

Use for super soft skin!

Super moisturizing, almost velvety feeling moisturizer. I really like it at night to repair my winter-dry skin. It absorbs easily and makes my skin soft. I did try it under makeup and it made my skin super flaky, so it's best on its own

  • Photo from abbeyl41_2138
  • Photo from abbeyl41_2138

Customer review from influenster.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz
influensterpromoque_8066
3 days ago
Incentivized review

Love

I received this product complimentary in exchange for my honest review. IT Cosmetics Confidence in a Cream Anti Aging Hydrating Moisturizer is incredible. It gives a very slight tingle on my skin after application, and it immediately leaves my face feeling more hydrated.

  • Photo from influensterpromoque_8066

Customer review from influenster.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 2 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 2 oz
daphneya3_1929
3 days ago
Incentivized review

I love it

Patch-test first: Especially if you have sensitive skin or have heard negative comments about the newer formula. Apply on slightly damp skin (after serum), to lock in hydration. Because it’s rich, if you have oily skin you might use a smaller amount, or use it at night instead of during the day. If using makeup, allow a minute or two for absorption so the base functions well. Consider pairing with a sunscreen (AM) and other actives (serum) to maximize anti-aging results — no cream alone will do everything.

  • Photo from daphneya3_1929

Customer review from influenster.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz
kcv1118_8089
3 days ago
Incentivized review

My favorite moisturizer hands down

Of all the moisturizers I have ever tried this is the one that is my favorite. It smells amazing, a little goes a long way, and incredibly hydrating.

  • Photo from kcv1118_8089

Customer review from influenster.com

tientran5b70a0ac_9179
3 days ago
Incentivized review

absorbs quickly without feeling greasy, and after

I’m seriously in love with this cream! 💕 The first thing that caught my attention was the packaging — the jar looks elegant and high-quality, with a clean and feminine design that makes it feel luxurious every time I use it. It’s sturdy, easy to open, and looks so pretty on my vanity table. The scent is absolutely beautiful — soft, feminine, and not too strong. It gives me that fresh, confident feeling right after applying it. Every time I use it, I just can’t stop smelling my skin! The cream absorbs quickly without feeling greasy, and after just one use, my skin felt smooth, hydrated, and super soft. After a few days, I noticed my skin looked more radiant and healthy. It’s honestly one of those products that make you look forward to your skincare routine every night. Totally worth it — I’ll definitely keep this as part of my daily routine!

  • Photo from tientran5b70a0ac_9179

Customer review from influenster.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 0.5 oz
jennifers6_638
3 days ago
Incentivized review

Anti-Aging Go To For My 50s

I’ve used iT Confidence in a Cream for over 10 years off and on and I love it every time I start using it again. It’s so rich and emollient for my aging skin. It’s got great ingredients all packed into one cream. It’s great when I don’t feel like doing the whole routine of serums that I usually do. Confidence in a Cream is a one and done product. I feel like I am giving my skin everything it needs. My skin feels comfortable and soft throughout the day or night (because I work night shifts) and even in the winter I don’t have to worry about dry patches. My only wish is that they’d make a version with SPF protection. Other than that, this cream is a favorite.

  • Photo from jennifers6_638

Customer review from influenster.com

IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 2 oz This review is from IT Cosmetics Confidence In A Cream Anti-Aging Hydrating Moisturizer, 2 oz
saleeng_5011
4 days ago
Incentivized review

Creamy Moisture for your face

I have used earlier versions of this product. It is very creamy and fairly dense. I did not notice a scent. It leaves the skin very moisturized and smooth. I like this product.

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Customer review from influenster.com