BCBGeneration Long Jewelry & Watches

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diamomd jewelry

Semi-Annual
Jewelry
Sale
up to 70% off

It’s time to shine with 20-70% off

sparkly jewelry & chic watches.

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gold jewelry

High-shine

golden statements

Make an unforgettable impression with new jewelry—these
head-turning yellow gold pieces are guaranteed to please.

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Our top deals

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  • Jewelry-watches-offer-our-top-deals-50-70-off-our-bestselling-jewelry-gifts
  • Jewelry-watches-offer-our-top-deals-50-60-off-diamond-jewelry
  • Jewelry-watches-offer-our-top-deals-65-70-off-gold-jewelry
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  • Jewelry-watches-offer-our-top-deals-65-70-off-pearl-jewelry
  • Jewelry-watches-offer-our-top-deals-60-70-off-effy-fine-jewelry
  • Jewelry-watches-offer-our-top-deals-40-65-off-fashion-jewelry
  • Jewelry-watches-offer-our-top-deals-65-70-off-bold-jewelry-for-men
  • Jewelry-watches-offer-our-top-deals-15-50-off-watches

Featured categories

Jewelry-watches-featured-categories-earrings

Earrings

Jewelry-watches-featured-categories-necklaces

Necklaces

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Bracelets

Jewelry-watches-featured-categories-rings

Rings

Jewelry-watches-featured-categories-womens-watches

Women's Watches

Jewelry-watches-featured-categories-mens-watches

Men's Watches

Jewelry-watches-star-money-bonus-days-jewelry-watches
Jewelry-watches-star-money-bonus-days-jewelry-watches

What's trending now

More reasons to buy from Macy’s

  • Jewelry-watches-more-reasons-to-buy-from-macys-financing-terms

    12- & 18-month no-interest financing

    On select jewelry purchases. Subject to credit approval.

    Financing Terms
  • Jewelry-watches-more-reasons-to-buy-from-macys-find-out-more

    WorryNoMore® protection program

    Free cleanings, repairs, resizing, diamond trade-up & more.

    Find out more
  • Jewelry-watches-more-reasons-to-buy-from-macys-start-an-online-repair

    Jewelry & watch repair

    Have repairs completed from home or at select stores, even if the purchase wasn’t made at Macy’s.

    Start an online repair
  • Jewelry-watches-more-reasons-to-buy-from-macys-find-a-store

    Discover a unique in-store experience

    Explore our Personal Design Studio & certified IberJoya loose diamonds.

    Find a store
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SDD=BOPS=70_PERCENT_ off & more60_PERCENT_ off & more50_PERCENT_ off & more40_PERCENT_ off & more30_PERCENT_ off & more20_PERCENT_ off & more10.0|20.020.0|30.02028ADORNIAAlex and AniAmerican Coin TreasuresAmerican West JewelryAna LuisaAnd Now ThisAnne KleinArabellaBarseBCBGBCBGenerationBearfruit JewelryBelle de MerBetsey JohnsonBlackjackBling JewelryBlueyBONHEUR JEWELRYbrook & yorkBulovaCalvin KleinCharter ClubCOACHDisneyDKNYDloriaEFFY CollectionEllie VailEsquire Men's JewelryETTIKAGeneviveGiani BerniniGiGiGirlGrown With LoveGUESSHarry PotterHello KittyI.N.C. International ConceptsItalian GoldItalian SilverJessica SimpsonJoey BabyJuicy CoutureJuicy Couture KidsKamariaKarma and Luckkate spade new yorkKendi AmaniKendra ScottLacosteLauren Ralph LaurenLe VianLEGACY for MEN by Simone I. SmithLittle Sky Stonelonna & lillyLucky BrandLuvMyJewelryMacy'sMarvelMetalloMINU JewelsMR ETTIKANectar Nectar New YorkNicole MillerNine WestOak & LunaOMA THE LABELOn 34thOttoman HandsPandoraPatricia NashPeanutsPre-Owned Tiffany & CoPre-Owned Van Cleef & ArpelsRachel GlauberRACHEL Rachel RoyRebl JewelryRETRO CHICRivka FriedmanRobert Lee Morris SohoSatya JewelrysereeSimonaSTEELTIMESterling ForeverSteve MaddenStyle & CoSuzy Levian New YorkSwarovskiSymbols of FaithT TahariThe LoveryTommy HilfigerUncommon GoodsUncommon JamesUNOde50UnwrittenVelvet LunaVince CamutoVinceroWrappedWrapped in LoveZoe LevCrystalEnamelPearlLimited-Time SpecialSales & DiscountsChainHeartsLayeredLongPearl StrandStatement5 stars4 stars & up3 stars & up