NEW They're Real! Magnet is a 36-hour* extreme lengthening and lifting mascara powered by magnetic technology to deliver 40% longer lashes!** The innovative extender brush features a magnetically charged core that pulls the magnetic mineral-enriched formula up and out beyond the tips of lashes for extreme length and powerful lift. Custom-designed zigzag bristles are strategically positioned to fan out, separate and define lashes. Available in this travel-size mini to try or take on the go!

• WHAT IT DOES:
• 36-hour extreme lengthening* mascara
• Builds 40% longer lashes**
• Flexible, lightweight and builds easily
• Won't smudge or flake
• HOW TO USE:
• Gently wiggle the wand from base of lashes to tips, layering to build extreme length and powerful lift
• Allow a few seconds of drying time between coats to build the most extreme lash drama
• Beauty Tip: Accentuate the extreme length by defining your eyes with Roller Liner matte liquid eyeliner (sold separately); draw a thin line along your lashes for a naturally polished look or wing it out for a sultry cat eye effect
• RESULTS:
• 93% said it was extremely lengthening***
• 95% said it lifts and lengthens lashes up and out***
• 93% said it gives lashes fullness and length**
• *Based on instrumental tests on 21 women
• **Compared to bare lashes; based on instrumental tests on 21 women
• ***Based on self-evaluation by 110 women after 1 week