Do It All Radiant Concealer

4.4 (1,920)
$30.00
Size:NO SIZE

Product details

Web ID: 21570450

IT Cosmetics Do It All Radiant Concealer is the only clinically tested four-in-one serum concealer to plump wrinkles, conceal skin imperfections, hydrate dryness and brighten dull skin. With niacinamide and hyaluronic acid, it improves skin texture and radiance for all-day wear that won't settle into lines.

  • Product Features

    • WHAT IT IS:
    • A creaseless concealer formula that's also a plumping multivitamin serum
    • WHAT IT DOES:
    • Delivers glowy medium coverage and a radiant finish; provides up to 16-hour wear and 24-hour hydration
    • INGREDIENT HIGHLIGHTS:
    • Soft-focus powders smooth away skin concerns; amino acid-coated pigments offer ease of blending to help ensure no creasing or settling into fine lines; hyaluronic acid, niacinamide and vitamins B5 and E help improve skin hydration, texture and radiance
    • HOW TO USE:
    • On first use, twist and click for 1 minute to allow the formula to disperse
    • Use 1 click of product for targeted application or to spot conceal
    • Use 3 clicks of product for all-over face application
    • RESULTS:
    • The only clinically tested serum concealer*
    • Hydrates dry skin**
    • *Plumps and brightens based on expert grading after 8 weeks of daily use
    • **Hydration based on 24-hour results
  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.4/5

1,920 star ratings, 1,898 reviews

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4 days ago
Incentivized review

You can use a little or a lot.

I had the opportunity to try IT Do It All Radiant Concealer. I love that it blends to my skin really well. It comes with a built-in sponge, which I used to dab it on my face (but not to blend). You twist the bottom of the stick to get more concealer on the sponge. You can use a little or a lot, depending on preference. It leaves my face with a healthy glow. It feels light, not heavy or cakey. I highly recommend this product. I received this product for free in exchange for my honest review.

  • Photo from frugalgigi_2449
  • Photo from frugalgigi_2449
  • Photo from frugalgigi_2449

Customer review from influenster.com

5 days ago
Incentivized review

Even in different lighting it looks great!

This one took me a minute because I had to learn how to apply it correctly. The sponge on the end really picks up a lot of product and if you aren't careful you can have a bit of a shadowy gray cast but I was really happy with how much it brightened up my very dark under eye area and matched my foundation pretty well, the formula was very blend able. I really liked the applicator after I got used to it and I'd really like to try in one shade lighter and one shade darker or warmer to try and get just the right touch. I looked at myself and said, well that looks great. Boom. That says it all.

  • Photo from stormywaters_744
  • Photo from stormywaters_744

Customer review from influenster.com

9 days ago
Incentivized review

Love the coverage, anti aging serum and SPF 50 com

I’m super excited for this great skin care cream! It has all the things that I look for, great coverage, sunscreen protection and an anti aging serum! What more can a girl ask for!

  • Photo from siddyb_9392

Customer review from influenster.com

14 days ago
Incentivized review

Great staple

The perfect light formula for Those summer days. It’s super blendable And the coverage is nice. Not Too much not too sheer. The shade range is fantastic and the applicator holds a lot Of product.

Customer review from influenster.com

15 days ago
Incentivized review

Do it all indeed

The IT Cosmetics Do It All Radiant Concealer lives up to its name offering buildable, natural-looking coverage with a radiant finish that brightens and smooths without creasing or settling. It’s lightweight, hydrating, and long-lasting, making it perfect for under-eyes, redness, and blemishes. Bonus: it includes skincare ingredients that improve skin over time. A multitasking must-have!

  • Photo from krishanao1_3785

Customer review from influenster.com

16 days ago
Incentivized review

Smooth

The concealer went on smooth and stayed all day without caking up. Undereyes looked hydrated, bright and my darkness was covered. Would buy again

Customer review from influenster.com

20 days ago
Incentivized review

Love the skincare/makeup duo

I really enjoy this concealer! It’s lightweight, and the packaging makes it easy to use. I love the skincare focused ingredients that help improve my skin while concealing blemishes.

  • Photo from emilyd_6436

Customer review from influenster.com

26 days ago
Incentivized review

Overall good coverage but emphasized fine lines.

Overall this concealer has decent coverage but emphasized fine lines. I didn’t find it to have much of a “serum” as expected. It settled in my super fine lines around my eyes. Disappointed. I received this product for free from #influenster in exchange for my honest review.

  • Photo from jennya109_4765

Customer review from influenster.com

Response from itcosmetics.com

ITC CS24 days ago

Hi there! Thank you so much for sharing your honest feedback about the Do It All Radiant Concealer. We’re really sorry to hear that it settled into your fine lines and didn’t quite meet your expectations, especially with the serum-like feel you were hoping for. We completely understand how disappointing that can be, especially around such a delicate area like under the eyes. For a smoother finish, try applying a very small amount and gently patting it in with your ring finger or a damp beauty sponge to avoid disturbing the skin. We truly appreciate you taking the time to review the product and want you to know your feedback helps us as we continue to improve. Thank you again for your thoughtful review and for trying the Do It All Radiant Concealer.