Ultimate Sun Protector Lotion SPF 50+ Sunscreen, 5-oz.

4.6 (2,892)
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Product details

Web ID: 10498898

An invisible, broad-spectrum SPF 50+ sunscreen with a protective veil that becomes more effective in water and heat. For face and body. Who says there's nothing new under the sun? Powered by SynchroShield™ Technology, get peak protection for active, outdoor activities with this lightweight, invisible protective veil that's strengthened when it senses water, sweat or heat*. This sunscreen lotion creates an even layer and provides protection against UVA/UVB rays, pollutants and dryness.

  • Product Features

    • WHAT IT DOES:
    • Lightweight broad-spectrum SPF 50+ protects against UVA/UVB rays
    • Protective veil becomes stronger when it senses water, sweat and heat*
    • Goes on clear, without any residue
    • Water and sweat-resistant for up to 80 minutes
    • For face and body. Good for all skin types.
    • Dermatologist-tested. Ophthalmologist-tested. Non-comedogenic.
    • 2020 Allure Best of Beauty Award Winner
    • *The HeatForce technology is activated on hot days, after the formula is applied to the skin. To activate the WetForce technology, expose the applied area to water or perspiration for 30 minutes.
    • HOW TO USE:
    • Apply sunscreen as the last step in your morning skincare routine before applying makeup.
    • Shake well and apply liberally to your face, neck, and body before sun exposure.
    • Use a nickel-sized amount for your face. Use one ounce, or a shot glass-sized amount for your body.
    • Re-apply sun protection to face and body every 2 hours while outdoors or immediately after swimming and toweling dry.
    • KEY INGREDIENTS:
    • SynchroShield™ Technology:
    • WetForce Technology: Negative ions in the formula combine with positive ions in water and perspiration to form bonds that create an even stronger layer of invisible sun protection.
    • HeatForce Technology: A heat-sensing essence becomes activated by external heat, forming a stronger UV protective barrier.
    • RESULTS:
    • During application,
    • 100% felt the formula is smooth and comfortable on the skin
    • 100% felt the formula spreads evenly over skin
    • After 4 hours,
    • 98% felt the formula maintains skin's moisture
    • 96% felt the formula is resistant to water, perspiration and heat
    • *Tested by 104 women.
  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • Our Normal Gift Boxing is not available for this item.
    • This item may not be shipped to P.O.Box, Federated States of Micronesia, Armed Forces Europe, Armed Forces Pacific, U.S. Virgin Islands, Palau, Armed Forces Americas, Marshall Islands, Northern Mariana, American Samoa, Guam, Hawaii, Puerto Rico, Alaska
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana Islands, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands
    • This item cannot be shipped to Hawaii.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.6/5

2,892 star ratings, 2,832 reviews

Write a Review
2020
594
184
41
53
8 months ago
from Undisclosed

Yes

I like this product it works very well when I exposed under sunshine.

Recommends this product

Customer review from shiseido.com

8 months ago
Incentivized review

Reading is FUNDAMENTAL

As the title states, reading is fundamental. I hadn’t realized that this was the cream rather than the lotion—and no, the two are not synonymous. The cream has a different formula than the lotion, which is why it leaves a white cast. However, the product offers great coverage, and there isn’t a sticky feeling. Overall, it’s a 10/10 product. Please read the description before buying, folks.

Customer review from bloomingdales.com

10 months ago
from Boston

LEAVES YOUR FACE WHITE-LOOKING AND IT IS NOT ABSORBED

BUMMER, LEAVES YOUR FACE WHITE, it is never completely absorbed and and, opposite to the other Shiseido sunscreens... the texture is quite THICK. It's expensive and I was indeed disappointed with the product.

Customer review from shiseido.com

Response from shiseido.com

shiseidopwr2 days ago

Hello Rodders', we appreciate your review and are sorry to hear Ultimate Sun Protector Cream SPF50+ Sunscreen did not meet your expectations. We recommend Ultimate Sun Protector Lotion SPF60+ Sunscreen for a lightweight, invisible sunscreen. -Wendy, Skincare Expert

11 months ago
from MI

Great product

I was at a music festival and spent full days in full sun with temps at 90°+. I am fair and burn pretty easily. I applied when we got to the festival and reapplied just twice. No sunburn at all.

Recommends this product

Customer review from shiseido.com

11 months ago
Incentivized review

Shiseido Ultimate Sun Protector Lotion SPF 50 Suns

Terrific product. Soaks into the skin with no oily residue. I've used this product for years and it provides very good sun protection.

Recommends this product

Customer review from bloomingdales.com

1 year ago
from TX

My favvv

so sad to hear this was discontinued i purchased two full size and two travel sized and this works amazing under my makeup will be missed < /3 :( will be trying to find smth similar

Recommends this product

Customer review from shiseido.com

1 year ago
from Olympia

I love this product.

I can't remember when I started using this sunscreen but over 10 years ago. I absolutely love it. You must rub in, but keeps you covered for hours.

Recommends this product

Customer review from shiseido.com

1 year ago
from Texas

Terrible new formula, ruined by face!!!

As I'm tying up this review, my face is red, irritated, and swollen! I have used the this sunscreen for 10+ years, and now they changed formula, I became allergic to all of their sunscreens! I'm livid!

Customer review from shiseido.com

Response from shiseido.com

shiseidopwr2 days ago

Hello Disappointed Customer!!! We are sorry to hear about your experience with Ultimate Sun Protector Cream SPF50+ Sunscreen. Your comments are important to us. At your earliest convenience, please reach out to our Customer Care Team so we may assist: https://www.shiseido.com/us/en/customerservice. -Wendy, Skincare Expert