Eyeshadow Primer Potion

4.7 (12,506)
$23.80 (15% off) with code: VIP$28.00
Color:Anti Aging

Offers & perks

Free gift with purchase
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Women Founded
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Product details

Web ID: 2127507

Prep lids with Urban Decay Eyeshadow Primer Potion for intense color payoff for up to 24 hours. This long-lasting eyeshadow primer includes optical blurring pigments that diffuse light to blur redness as well as ingredients that help prevent and repair wrinkles and other signs of skin damage.

  • Product Features

    • HOW TO USE:
    • Squeeze the eyeshadow primer directly from the tube or use the flocked wand applicator; either way, you get precise, controlled application every time
    • Beauty Tip: Smooth on just a touch of Eyeshadow Primer Potion before your shadow for 24 hours of wear and NO creasing

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may only be shipped using Standard.
    • This item may not be shipped to P.O.Box, American Samoa, Armed Forces Pacific, Northern Mariana, Palau, Armed Forces Americas, Armed Forces Europe, Federated States of Micronesia, Guam, Alaska, U.S. Virgin Islands, Hawaii, Puerto Rico, Marshall Islands
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana Islands, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
    • Please call customer service for returns.

Ratings & Reviews

4.7/5

12,506 star ratings, 12,463 reviews

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On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Neutral.

12,463 reviews
Urban Decay Eyeshadow Primer Potion - Travel Size This review is from Urban Decay Eyeshadow Primer Potion - Travel Size
10 days ago

My eyeshadow looks great all day.

Love how it stays on all day .

Recommends this product

15 days ago

Bring back the old squeeze packaging

Go back to just the tube you squeeze out. These wands are horrible!!!

Customer review from urbandecay.com

Response from urbandecay.com

Consumer Care Center14 days ago

Hi there! Thank you for sharing your thoughts on our Eyeshadow Primer Potion. We definitely hear your concerns about the packaging and have shared them directly with our team. Your feedback is truly important to us, helping us refine and level up our products. Keep exploring UD!

25 days ago

Great Product

My go-to eyelid primer. Have been using it for years. It’s not sticky like some can be. Good staying power for eyeshadows. I use the anti-aging formula. Not sure what that’s supposed to do but I need all the help I can get.

Recommends this product

Urban Decay Eyeshadow Primer Potion - Travel Size This review is from Urban Decay Eyeshadow Primer Potion - Travel Size
1 month ago
from Sparks, NV

Fabulous eyeshadow concealer

Helps to keep eyeshadow in place

Recommends this product

2 months ago

Irritates my eyes

Unfortunately cannot use it. It was designed for around the eyes use but my eyes feel like they have sand in them.

Response from UD Makeup Freak

UD Makeup Freak2 months ago

We are sorry to hear about the experience you had with Eyeshadow Primer Potion. We would like to speak with you directly about it. Please give us a call @ 877-378-4249 M-F 9:00 am – 5:30 pm ET for assistance and provide the reference #42163453. Looking forward to speaking with you. It would be helpful if you could have the product available when you call. UrbanDecay

2 months ago
from CA

On average, customers rate the Sheer/bold of this item as Sheer.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Great, but it the former ingredients were better

This is not like the old one

On average, customers rate the Sheer/bold of this item as Sheer.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Recommends this product

Response from UD Makeup Freak

UD Makeup Freak2 months ago

Hi there! We appreciate you reaching out regarding our Eyeshadow Primer Potion. It is possible minor changes were made to the product formula; however, the performance should meet or exceed previous results and may not be noticeable. There are different reasons why a formula might be changed; availability of ingredients, changing industry requirements, and product improvements are common examples. The ingredients listed on the physical product are always accurate listing. We hope this helps! UrbanDecay

Urban Decay Eyeshadow Primer Potion - Travel Size This review is from Urban Decay Eyeshadow Primer Potion - Travel Size
4 months ago
from Massachusetts

Disappointed

Not what it used to be - transparent and seems oily

Response from UD Makeup Freak

UD Makeup Freak3 months ago

Hey! We're sorry to hear you're not loving our Eyeshadow Primer Potion. We appreciate you taking the time to share your experience, and we've passed your feedback along to the team. We value your input as it helps us improve and create products you'll love. Thank you, and we hope you continue exploring Urban Decay! UrbanDecay

Urban Decay Eyeshadow Primer Potion - Travel Size This review is from Urban Decay Eyeshadow Primer Potion - Travel Size
4 months ago

Eye base

The Macy’s store has great quality items to offer