[This review was collected as part of a promotion.] I really loved using this primer! It was super easy to apply and didn’t make my eyelids feel greasy like some other ones do. I experienced less creasing and my eyeshadow lasted all night!

[This review was collected as part of a promotion.] I have hooded eyes and using this primer really helps my eye makeup stay intact throughout the day. Easy to apply and perfect size to take along with you. Love the packaging.

Not as good as other eyeshadow primers I've used. I was a bit disappointed. Usually by the end of the day my shadow has drifted into the creases of my lids. It's better than using nothing at all, but for the price I don't think it's worth it.

[This review was collected as part of a promotion.] This is such a vital product. It keeps my eyeshadow exactly where I want it all day. Application is smooth and vibrant. And throughout the day it holds my eye makeup without much work.

[This review was collected as part of a promotion.] UD Primer Potion is what some might call the OG of eyeshadow primers, but it can’t be called the best. The texture is a bit watery and easy to spread — though it doesn’t provide much color, it does help to even out the lid a bit. Eyeshadow goes on well over top, but I can’t say that I feel it makes my eyeshadow more vivid or last longer than alternative options. I’m happy to have a travel size on hand, but it’s not likely one I’d repurchase myself.

[This review was collected as part of a promotion.] This primer is awesome!! It’s not too thick for oily eyelids and makes the shadow stick!! I just have one I like a little better that’s less expensive!

[This review was collected as part of a promotion.] I’ve been very pleased with this product so far. The packaging is nice and it’s easy and quick to use. It definitely makes a noticeable difference in the staying powder of eyeshadow. I use only neutral tones but even then I feel like it makes the colors more pigmented. Will definitely repurchase.

[This review was collected as part of a promotion.] I really love this primer. It lasts so long and it helps my eyeshadow last and look better. I will definitely repurchase! I haven’t tried other primers to compare it to but I love it.