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IT Cosmetics

What are IT Cosmetics? IT Cosmetics is a cruelty-free makeup brand developed with the input of plastic surgeons to create makeup and skincare products to help combat skin concerns. 

1. Start with a good foundation. Even out your complexion using your favorite formulation of face makeup. Looking for foundation? Take your pick of sheer BB creams, medium coverage powders and full-coverage liquid foundations. The best part? Each one is buildable to help make it easy to get your desired results. Need extra coverage? Wear concealer to help diminish the appearance of dark circles, blemishes and redness. Creamy concealers are easier to blend when warmed up using your fingers.

2. Experiment with color. Whether you love the “no makeup” makeup look or prefer a full face including contour and highlight, IT Cosmetics has you covered. Discover blush, eye shadow and lip color in neutral shades, bold colors and on-trend finishes. From blendable browns to pops of pink to blazing reds, there’s something for every preference.

3. Get the tools of the trade. Build a great collection of makeup brushes and tools from IT Cosmetics. Discover makeup brushes for the face, eyes and lips. Think foundation and kabuki brushes to blend your face makeup, 4-in-1 shadow and liner brushes to tackle any eye look, and tapered lip brushes to perfect your pout.

4. IT helps you get the skin you want. IT Cosmetics designs their skincare products to help combat common skin concerns. From rosacea to fine lines and wrinkles to hyperpigmentation and more, the brand has skincare products to help battle these issues. Expect to find cleansers, moisturizers and serums to explore. Build these products into your existing skincare routine.

Hey, IT girl! Shop for IT Cosmetics including makeup and skincare products at Macy’s.

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  • 76 items in IT Cosmetics

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    • 7 colors
      IT Cosmetics Your Skin But Better CC+ Cream SPF 50+, 1.08 fl. oz.
      $38.00
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      Bonus offer with purchase
      Makeup Gift - $20.00 w/ Any Foundation Purchase
      Bonus offer with purchase
      (1992)
    • IT Cosmetics Confidence In A Cream Moisturizer, 2 fl. oz.
      $48.00
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      Free Lancôme Foundation w/ any Skincare purchase
      Free gift with purchase
      (94)
    • IT Cosmetics Heavenly Luxe Complexion Perfection Brush #7
      $48.00
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      (57)
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      It Cosmetics Your Bye Bye Uneven Skintone Collection
      $15.00 - 48.00
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      (2631)
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      It Cosmetics Your Bye Bye Pores Collection
      $15.00 - 48.00
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      (2652)
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      It Cosmetics Your Bye Bye Redness Collection
      $15.00 - 48.00
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      (2457)
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      It Cosmetics Your Top 5 Bestsellers
      $24.00 - 38.00
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      (3597)
    • 2 colors
      IT Cosmetics Your Skin But Better CC+ Cream SPF 50+, 12 ml, Travel Size
      $15.00
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      Makeup Gift - $20.00 w/ Any Foundation Purchase
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      (76)
    • more colors available
      It Cosmetics Your Bye Bye Dark Circles Collection
      $10.00 - 38.00
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      (741)
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      It Cosmetics Your Bye Bye Dry Skin Collection
      $12.00 - 48.00
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      (1419)
    • IT Cosmetics Bye Bye Makeup 3-in-1 Hydrating, Anti-Aging, Makeup Removing Micellar Wipes, 25-Pk.
      $14.00
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      (24)
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      It Cosmetics Confidence Collection
      $12.00 - 48.00
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      (834)
    • 5 colors
      IT Cosmetics Your Skin But Better CC+ Illumination SPF 50+, 1.08 fl. oz.
      $38.00
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      Makeup Gift - $20.00 w/ Any Foundation Purchase
      Bonus offer with purchase
      (340)
    • IT Cosmetics Bye Bye Under Eye Concealer, 0.11 fl. oz, Travel Size
      $10.00
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      (21)
    • 6 colors
      IT Cosmetics Bye Bye Under Eye Concealer, 0.28 fl. oz.
      $24.00
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      (453)
    • 11 colors
      It Cosmetics Your Bye Bye Sparse Brows Collection
      $12.00 - 24.00
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      (619)
    • IT Cosmetics It's Your Brush Love Instant Brush Cleaner Mini, 1-oz.
      $12.00
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      (3)
    • 10 colors
      IT Cosmetics No-Tug Anti-Aging Gel Eyeliner, Waterproof
      $22.00
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      (268)
    • 7 colors
      IT Cosmetics Your Skin But Better CC+ Airbrush Perfecting Powder SPF 50+
      $35.00
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      (97)
    • IT Cosmetics Superhero Elastic Stretch Volumizing Mascara
      $24.00
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      (560)
    • IT Cosmetics Tightline 3-in-1 Black Primer Eyeliner Mascara Deluxe Mini
      $10.00
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      (11)
    • IT Cosmetics Confidence In A Cream Moisturizer, Travel Size
      $16.00
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      Free gift with purchase
      Free Lancôme Foundation w/ any Skincare purchase
      Free gift with purchase
      (499)
    • 6 colors
      IT Cosmetics Vitality Lip Flush 4-in-1 Reviver Lipstick Stain
      $20.00
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      (151)
    • IT Cosmetics Bye Bye Pores Pressed Powder
      $29.00
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      Makeup Gift - $20.00 w/ Any Foundation Purchase
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      (127)
    • IT Cosmetics Brow Power Universal Eyebrow Pencil
      $24.00
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      (300)
    • 3 colors
      IT Cosmetics Bye Bye Redness Neutralizing Correcting Cream, 0.37 fl. oz.
      $32.00
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      Makeup Gift - $20.00 w/ Any Foundation Purchase
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      (245)
    • IT Cosmetics Confidence In An Eye Cream, 0.5 fl. oz.
      $38.00
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      Free Lancôme Foundation w/ any Skincare purchase
      Free gift with purchase
      (134)
    • IT Cosmetics Superhero Elastic Stretch Volumizing Mascara, Travel Size
      $12.00
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      (2)
    • IT Cosmetics Bye Bye Pores Poreless Finish Airbrush Powder, 0.23 oz
      $24.00
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      Makeup Gift - $20.00 w/ Any Foundation Purchase
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      (165)
    • 7 colors
      IT Cosmetics Confidence In A Compact Solid Serum Foundation with SPF 50+
      $38.00
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      (455)
    • 6 colors
      IT Cosmetics Bye Bye Under Eye Concealing Pot, 0.17-oz.
      $28.00
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      (61)
    • 5 colors
      IT Cosmetics Brow Power Waterproof Perfector Pencil
      $24.00
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      (79)
    • IT Cosmetics Confidence In A Cleanser, 5 fl. oz.
      $28.00
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      Free Lancôme Foundation w/ any Skincare purchase
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      (59)
    • 4 colors
      IT Cosmetics Bye Bye Under Eye Eyelift In A Tube, 0.19 oz
      $29.00
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      (37)
    • IT Cosmetics Superhero 4-in-1 Shadow and Liner Brush
      $29.00
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      (17)
    • 5 colors
      IT Cosmetics Blurred Lines Smooth-Fill Lipstick, A Macy's Exclusive
      $24.00
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      (77)
    • 2 colors
      IT Cosmetics Je Ne Sais Quoi Lip Treatment
      $24.00
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      (91)
    • 9 colors
      IT Cosmetics Your Lips But Better Lip Liner, Primer and Long-Wear Stain
      $20.00
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      (43)
    • 7 colors
      IT Cosmetics Celebration Foundation Illumination
      $35.00
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      Makeup Gift - $20.00 w/ Any Foundation Purchase
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      (155)
    • 7 colors
      IT Cosmetics Celebration Foundation
      $35.00
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      Makeup Gift - $20.00 w/ Any Foundation Purchase
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      (224)
    • IT Cosmetics Bye Bye Lines Serum, 1 oz
      $58.00
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      Free gift with purchase
      Free Lancôme Foundation w/ any Skincare purchase
      Free gift with purchase
      (150)
    • IT Cosmetics Brow Power Universal Eyebrow Pencil, Travel
      $12.00
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      Free shipping & returns
      (22)
    • IT Cosmetics Naturally Pretty Essential Matte Luxe Transforming Eyeshadow Palette
      $28.00
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      (31)
    • IT Cosmetics Your Most Beautiful You Anti-Aging Palette
      $38.00
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      (89)
    • 3 colors
      IT Cosmetics Confidence In Your Glow 3-in-1 blush, bronzer and highlighter
      $32.00
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      (80)
    • 3 colors
      IT Cosmetics Ombré Radiance Blush
      $24.00
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      (46)
    • 7 colors
      IT Cosmetics Your Skin But Better CC+ Airbrush Perfecting Powder Illumination SPF 50+
      $35.00
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      (35)
    • IT Cosmetics Your Skin But Better CC+ Bronzer SPF 50+, 1.08 fl. oz.
      $38.00
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      (59)
    • IT Cosmetics Heavenly Luxe Wand Ball Powder Brush #8
      $48.00
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      (19)
    • 3 colors
      IT Cosmetics Bye Bye Redness Erasing Correcting Powder
      $38.00
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      Makeup Gift - $20.00 w/ Any Foundation Purchase
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      (14)
    • IT Cosmetics Heavenly Luxe Dual Airbrush Concealer Brush #2, A Macy's Exclusive
      $24.00
      Free shipping & returns
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      Free shipping & returns
      (33)
    • IT Cosmetics Tightline 3-in-1 Black Primer Eyeliner Mascara Waterproof
      $24.00
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      Free shipping & returns
      (56)
    • IT Cosmetics Hello Lashes 5-in-1 Mascara
      $24.00
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      (161)
    • IT Cosmetics Superhero 24HR Waterproof Easy Glide Liquid-Gel Super Liner
      $24.00
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      (45)
    • 7 colors
      IT Cosmetics Brow Power Super Skinny Pencil
      $24.00
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      Free shipping & returns
      (82)
    • 7 colors
      IT Cosmetics Vitality Lip Flush Butter Gloss
      $24.00
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      (27)
    • IT Cosmetics Confidence In A Cleanser, 1 fl. oz, Travel Size
      $12.00
      Free shipping & returns
      Free Shipping & Returns with any Beauty Purchase
      Free shipping & returns
      Free gift with purchase
      Free Lancôme Foundation w/ any Skincare purchase
      Free gift with purchase
      (66)
    • IT Cosmetics Ombré Radiance Bronzer
      $34.00
      Free shipping & returns
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      Free shipping & returns
      (24)
    • IT Cosmetics Heavenly Luxe Airbrush Powder & Bronzer Brush #1, A Macy's Exclusive
      $48.00
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      (20)
    • IT Cosmetics Heavenly Luxe French Boutique Blush Brush #4
      $34.50
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      (14)
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