24/7 Glaze-On Liquid Eyeshadow

4.4 (873)
$26.00

Product details

Web ID: 21264388

Urban Decay 24/7 Glaze-On Liquid Eyeshadow features a beginner-friendly built-in brush that makes it easy to apply the shadow. It applies in seconds and lasts up to 15 hours for a glazed and glowing eye look without creasing or fading. Get glazed in a blink.

  • Product Features

    • WHAT IT IS:
    • Glaze and glow with this liquid eyeshadow
    • WHAT IT DOES:
    • Buildable shades include two duochrome and four shimmer shades for versatility; includes a built-in brush for easy application
    • HOW TO USE:
    • Shake to activate for up to 15 hours of crease-resistant wear
    • Apply one swipe for a sheer wash of color, or build to a full-on shimmer
    • RESULTS:
    • 96% agree product provides glazed finish*
    • 95% agree product applies in seconds and glides on smoothly*
    • 97% agree colors flatter skin tone, based on shade Sugar Twist*
    • *Based on a 1-week consumer study with 127 women
  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • This item may only be shipped using Standard.
    • This item may not be shipped to P.O.Box, U.S. Virgin Islands, Guam, Armed Forces Pacific, American Samoa, Marshall Islands, Puerto Rico, Federated States of Micronesia, Northern Mariana, Alaska, Palau, Armed Forces Americas, Armed Forces Europe, Hawaii
    • This product will be delivered by Standard Ground Shipping and is not eligible for Premium or Overnight shipping.
    • Cannot ship to Northern Mariana Islands, Marshall Islands, Armed Forces Europe, Federated States of Micronesia, Hawaii, Alaska, Armed Forces Pacific, Armed Forces Americas, Puerto Rico, American Samoa, Guam, Palau, U.S. Virgin Islands
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.4/5

873 star ratings, 868 reviews

Write a Review
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On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

9 days ago

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Love Them!

Well..I bought them all! I started out with my favorite shades Space Cowboy and Sunset, I wasn’t entirely sure what to expect from these products and how they’d perform. After a bit of trial and error I figured out the best way to make these work and give huge shine. REMEMBER to use your primer on the eyes, this helps A LOT! Next you apply the shadow, try to get outline you want first then fill in the rest of the lid with product, let it dry down for 30 secs to a minute depending how thick your first layer is and then smudge it with a brush or your finger. Reapply product if you feel the shine isn’t enough and repeat process. For me doing these exact steps sets the shadows perfectly and they last 8hrs w/o creasing - ps. I found that gel liner (I use INGLOT) grips onto these shadows better than liquid eyeliner. Overall I am loving these shadows and I recommend them, Hope my review helps!

On average, customers rate the Sheer/bold of this item as Bold.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

Recommends this product

17 days ago
Incentivized review

decent product

This is a nice product. The color is really nice and it’s long wearing. However, the packaging could use work. The applicator wand is very short and does not reach the bottom of the product.

  • Photo from kimm469_1514

Customer review from influenster.com

1 month ago

not easy to use on clients

Beautiful look. My only gripe is with the packaging when it comes to pro kit use. I had to shake mine like crazy until it got enough product on the brush to then be able to get anything on a pallet to use on a client. Once on the pallet it was clumpy and took some work getting on the eye. Personal use might be much easier I hope. It looks pretty but the one I got definitely created some unwanted texture on the lids that idk if came from using it from pallet to eye vs applicator to eye.

Customer review from urbandecay.com

1 month ago
from DESTIN FL

SOOO MANY COMPLIMENTS

I bought all of these and get compliments every time I wear it!!

Customer review from urbandecay.com

2 months ago
Incentivized review

I love it!!

I’ve been using the Urban Decay 24/7 Glide-On Shadow sticks, and I have to say—they seriously live up to the hype. The formula is ultra-creamy when applied but sets in place beautifully within seconds. Once it’s on, it doesn't budge. We're talking all-day wear with no creasing, even without primer. The color payoff is amazing—super pigmented and vibrant with just one swipe. I love how buildable and blendable it is during the first few seconds before it dries down. It’s perfect for quick makeup looks or layering under powder shadows for extra intensity. The stick format makes it travel-friendly and ideal for on-the-go touch-ups, though honestly, I never need to touch up. Whether you're going for a soft shimmer or bold drama, this shadow delivers.

  • Photo from rosalynbaker_2245
  • Photo from rosalynbaker_2245

Customer review from influenster.com

2 months ago
Incentivized review

easyyyyy

The packaging is kinda bulky but cute, the application is great, it’s easy to use, this color is gorgeous it’s giving like green orange pink! It’s more glittery than i thought but looks pretty and lasted long!

  • Photo from janellyt2_7211

Customer review from influenster.com

2 months ago
Incentivized review

Nice glow

I really love how this shadow looks! The shimmer is gorgeous and gives my lids a glow. It applies super smoothly and evenly with no patchiness, and the shade is beautiful. That said, I have somewhat sensitive eyes, and by the end of the day, this made them feel itchy and uncomfortable. It also creased a little after a few hours. I’ll probably still use it occasionally because it looks amazing on me, but I wouldn’t wear it all day or too often. Just a heads-up if your eyes are sensitive too.

  • Photo from fruitypie_2302

Customer review from influenster.com

2 months ago
Incentivized review

Very nice liquid shadow

The Urban Decay 24/7 Glaze-On Shadow in Sugar Twist delivers a stunning, high-shimmer finish that lasts impressively long—up to 15 hours without creasing or fading. The built-in brush makes it beginner-friendly and quick to apply. However, it’s less suitable for oily eyelids and requires shaking before use. A fun, bold pop of sparkle for anyone wanting an easy, long-wear liquid shadow.

Customer review from influenster.com