Shiseido

Shopping for Shiseido? Find the brand’s renowned skin care and latest makeup innovations at Macy’s. Here’s the inside scoop on this storied cosmetics label and its award-winning products.

From Tokyo to Your Vanity Table
Shiseido pioneered the four-step skin care process featuring cleanser, toner, serum, and moisturizer. Their products encourage healthier-looking skin by combining elements of Eastern and Western approaches with options to suit all skin types. Shiseido skin care best-sellers include the White Lucent line, which helps skin appear brighter and more vibrant, and Benefiance, which helps improve skin elasticity.

How to Incorporate Shiseido into Your Routine
Craft your own four-step regime, beginning with a Shiseido cleanser and toner. Then, choose a Shiseido serum to target and treat specific concerns, such as fine lines or discoloration. After that, lock in hydration with a Shiseido moisturizer. Follow this with a Shiseido eye cream at night to soothe and de-puff the delicate skin around the eyes. During the day, finish with Shiseido sunscreen for the face and body before applying makeup. Every look should begin with an even canvas, so pick the Shiseido foundation that’s right for your skin. Shiseido foundations include skin care ingredients that refine texture and tone while delivering long-wearing color in a variety of finishes. Many formulas are buildable, perfect when you want more coverage. Other Shiseido makeup favorites include a pinch-free eyelash curler and matte lipstick with an intense color payoff that won’t dry out lips.

Put your best face forward with skin care products and makeup from Macy’s.