Eye Makeup

A woman’s eye makeup can say just as much about her as her wardrobe. From dark shimmery shades to light pastel colors, you can change your look dramatically with the sweep of a brush! Enhance your natural beauty with neutral hues like an earthy green or brown—or ramp up your look with a metallic dark blue or violet. The color choices are infinite when you mix and match different palettes!

No eye makeup look is complete without the application of eyeliner and mascara. Punctuate any eye shadow with intense liquid eyeliner or—if you’re going for a more professional, polished appearance—a smudgy pencil eyeliner for weekdays in the office. Outline your entire eye or just underneath, depending on your style.

Looking to revamp your entire eye shadow collection? Choose a palette with a multitude of colors in different tonal motifs to save time and effort on looking for individual colors to blend together. Or, if you already have a specific color in mind that merely needs to be replenished, choose from your favorite brands to find the exact hue you’re looking for.

If it’s fuller, more pronounced brows you’re looking for, opt for a brow kit that comes with tools like tweezers, brow brushes and brown or black shades for penciling in and blending your eyebrow color. Eyebrows help frame your face, and nothing accentuates your eyes and eye shadow like perfectly symmetrical brows.

Under eye primer is another great way to brighten and emphasize your eyes. Lending a silky texture to your under eye area, primer is ideal for giving you a fresh-faced look free of dark circles—plus it works to keep concealer from getting cakey or seeping into fine lines.

Complete your makeup with a long-lasting, volumizing mascara that will enrich your eyelashes and give them that extra boost that will really make them stand out. You can even choose an oscillating mascara that will extend your lashes even further with a vibrating brush that leaves behind a high impact with just one stroke of the brush.

Regardless of what type of eye makeup you’re searching for, you can find everything from brush sets and eyelash curlers or false eyelashes to eye primers and brighteners when you shop Macy’s today!

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    • NEW! Anastasia Beverly Hills Norvina Eye Shadow Palette
      $42.00
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    • Urban Decay 4-Pc. Naked 4Some Palette Vault
      A $216.00 value
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    • 5 colors
      NEW! Benefit Cosmetics Brow Contour Pro 4-in-1 Defining & Highlighting Pencil
      $34.00
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    • Tarte Tarteist™ Double Take Eyeliner
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    • Tarte Fake Awake Eye Highlight
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    • tarte Sex Kitten Liquid Eyeliner
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    • Tarte Sex Kitten Eyeliner
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    • Tarte Tarteist™ Clay Paint Eye Liner
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    • 8 colors
      Tarte Amazonian Clay Waterproof Eye Liner
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    • 3 colors
      Lancôme Definicils Lengthening and Defining Mascara, 0.21 oz.
      $27.50
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    • Lancôme Cils Booster XL Vitamin Infused-Mascara Primer, 0.19 oz
      $25.50
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    • Urban Decay Naked Ultimate Basics Eye Shadow Palette
      $54.00
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    • 19 colors
      Lancôme Le Stylo Waterproof Long Lasting Eye Liner, 0.01 oz
      $27.00
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    • Lancôme Bi-Facil Double Action Eye Makeup Remover, 6.7 fl oz
      $40.00
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    • Lancôme Hypnose Drama Instant Full Volume Mascara, 0.22 oz
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    • 16 colors
      Lancôme Effacernes Waterproof Protective Undereye Concealer, 0.52oz
      $31.00
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    • Benefit Cosmetics 2-Pc. Super-Curling Savings! Roller Lash Mascara Set
      A $36.00 value
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    • Lancôme 2-Pc. Monsieur Big Mascara Set
      $25.00
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    • Benefit Cosmetics 3-Pc. The POREfessional Pore Score! Set
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    • 11 colors
      Clinique Quickliner for Eyes, 0.01 oz.
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    • Tarte Tarteist™ PRO Palette
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    • 2 colors
      Lancôme Monsieur Big Mascara, 0.33 oz
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    • 28 colors
      Lancôme Color Design Sensational Effects Eye Shadow
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    • Tarte 3-Pc. Nude With Attitude Set, Created for Macy's
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    • 10 colors
      Anastasia Beverly Hills Brow Wiz
      $21.00
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    • NEW! Urban Decay Born To Run Eyeshadow Palette
      $49.00
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    • Lancôme Hypnose Drama Instant Full Volume Waterproof Mascara, 0.22 oz
      $27.50
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    • NEW! MAC Aaliyah Eye Shadow Palette
      $32.00
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    • Too Faced Sweet Peach Eye Shadow Palette
      $49.00
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    • 16 colors
      MAC Pro Longwear Concealer, 0.3 oz
      $24.00
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    • 2 colors
      Benefit Cosmetics 3-Pc. Brow Tryouts! Mini Eyebrow Set
      A $35.00 value
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    • 6 colors
      Lancôme Artliner Liquid Eyeliner
      $30.50
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    • 10 colors
      Clinique Quickliner for Eyes Intense, 0.012 oz
      $18.00
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    • 19 colors
      Lancôme Color Design Eye Shadow Palette
      $50.00
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    • 2 colors
      Clinique High Impact Mascara, 0.28 oz
      $19.00
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    • 20 colors
      Lancôme Maquicomplet Complete Coverage Concealer, 0.23 oz
      $31.00
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    • 54 colors
      MAC Eye Shadow - Beige/Brown, 0.05 oz
      $17.00
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    • 6 colors
      Lancôme Le Crayon Khol Smoky Eye Liner
      $26.00
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    • Lancôme Artliner Precision Point EyeLiner
      $30.50
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    • 2 colors
      Lancôme Grandiose Extreme Mascara, 0.35 oz
      $32.00
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    • Lancôme Definicils Lengthening and Defining Waterproof Mascara, 0.21 oz.
      $27.50
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    • 3 colors
    • 12 colors
    • 16 colors
      Clinique All About Shadow Duo, 0.07 oz
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    • Too Faced Better Than Sex Mascara
      $24.00
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    • 44 colors
      Urban Decay 24/7 Glide-On Eye Pencil
      $21.00
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    • 16 colors
      MAC Technakohl Eye Liner
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    • 11 colors
      Anastasia Beverly Hills DIPBROW Pomade, 0.14 oz
      $18.00
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    • MAC Patrick Starrr Eye Shadow X 4 Palette
      $32.00
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    • Too Faced Life's A Festival Eye Shadow Palette
      $42.00
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    • 11 colors
      Estée Lauder Double Wear Stay-in-Place Flawless Wear Concealer, 0.25 oz.
      $29.00
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    • Anastasia Beverly Hills Soft Glam Eye Shadow Palette
      $42.00
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    • 8 colors
      Estée Lauder Double Wear Infinite Waterproof Eyeliner, 0.01 oz.
      $26.00
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    • 8 colors
      Benefit Cosmetics Gimme Brow+ Brow-Volumizing Tinted Fiber Gel
      $24.00
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    • Lancôme Auda[city] in Paris Eye Shadow Palette
      A $346.00 value
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    • 10 colors
      Anastasia Beverly Hills Brow Definer
      $23.00
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    • 10 colors
      Estée Lauder Double Wear Stay-in-Place Eye Pencil, 0.04 oz.
      $26.00
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    • 6 colors
      Clinique Line Smoothing Concealer, .31 oz
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    • 3 colors
      Clinique Touch Base for Eyes, .03oz
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    • 25 colors
      Clinique All About Shadow Single, 0.07 oz.
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